Zealthy · 18 hours ago
Performance Marketing Manager
NYC Metro Area
Full-time
Onsite
Mid, Senior Level
4+ years expZealthy is building the world’s largest and most trusted virtual healthcare platform, aiming to make high-quality healthcare accessible to everyone. The Performance Marketing Manager will focus on creating and implementing comprehensive paid search strategies, optimizing campaigns across various channels, and collaborating with in-house marketers to enhance conversion rates.
AppsHealth CareMedicalMental Health
Responsibilities
Create and implement comprehensive paid search strategies to support the company’s marketing objectives and business goals
You will focus on all channels (new channels such as Snap, TV, streaming, etc. as well existing supporting existing channels such as Meta, etc.)
Plan, launch, and optimize paid search campaigns across platforms such as Google and Bing. This will include Google Shopping, PMax, and more
Monitor and analyze campaign performance, providing regular reports on key metrics (e.g., ROI, CPA, CTR) and making data-driven recommendations for optimization
Conduct detailed keyword research to identify high-performing keywords and phrases that align with our target audience
Collaborate with other in-house marketers to optimize landing page, conversion rate, and more
Qualification
Required
Bachelor's degree
Proven experience (4+ years) in managing paid search media campaigns
1+ year in a managerial position
Strong understanding of search engine marketing (SEM) platforms, tools, and analytics
Preferred
Knowledge of healthcare regulations and advertising compliance is a plus
Benefits
Equity ownership
Company
Zealthy
Zealthy offers affordable healthcare services, including medication for weight loss, mental health, and more.
51-200 employees
Funding
Current Stage
Growth StageRecent News
Healthcare Business Today
2025-08-06
EIN Presswire
2025-07-18
Company data provided by crunchbase