Adobe · 15 hours ago
Manager, Social & Influencer Measurement
San Francisco, CA
Full-time
Onsite
Senior Level, Lead/Staff
$128K/yr - $266K/yr
8+ years expAdobe is a company focused on transforming the world through digital experiences. They are seeking a Manager, Social & Influencer Measurement to lead the measurement and optimization of social and influencer marketing efforts, managing a team of analysts and data scientists to drive impactful insights and decisions.
Artificial Intelligence (AI)ConsultingEnterprise SoftwareGraphic DesignImage RecognitionPhoto EditingSaaSSoftwareUX DesignWeb Design
Responsibilities
Shape how Social and Influencer impact is measured and quantified, how insights are produced at scale, and how those insights translate into confident decisions, actions, and meaningful business outcomes
Lead and grow a team of analysts and data scientists, setting clear direction, prioritizing the right work, coaching for impact, and building durable systems that scale team effectiveness
Measure and evaluate end-to-end social-first initiatives (campaigns, announcements, launches, events), establishing reporting and optimization metrics across the funnel
Translate ambiguous and multi-dimensional signals into structured analysis, developing proxies and heuristics to connect upper-funnel outcomes (reach, attention, engagement, sentiment, influence) to business results (e.g., MAU, LTV, ARR)
Set quarterly goals and establish operating rhythms. Monitor weekly and sometimes daily performance. Use data to guide investment and budget decisions across content creation and paid media. Balance customer acquisition cost, return on investment, and long-term brand impact
Build and scale analysis pipelines and data foundations, partnering with Data Engineering to ensure data quality, metric integrity, and reliable insights at scale; work with large, complex datasets, including text and social conversation data
Adopt and champion AI-first workflows (e.g., assisted analysis, synthesis, and reporting) to improve team productivity, speed to insight, and analytical leverage—while maintaining strong judgment, rigor, and accountability
Qualification
Required
Over 3 years managing people, demonstrating success in building, leading, and developing high-performing analytics or advanced data analysis teams
Demonstrated ability to set priorities and expectations, manage tradeoffs, and drive execution in a fast-moving, ambiguous environment
A leadership style that is curious, results-focused, and grounded in ownership, continuous learning, and pushing the standard higher
8–10+ years of experience in marketing analytics, growth analytics, product analytics, or data science, with exposure to social, influencer/creator, or community measurement
Proven judgment solving problems without clear playbooks or ground truth, including non-routine analytical challenges requiring advanced analytical, statistical, or experimental methods
Strong analytical reasoning and comfort working with imperfect, fragmented, or non-attributable data
Ability to understand complex systems and explain them simply to both technical and non-technical audiences
Proven experience influencing senior and executive partners through clarity, structure, and data-driven storytelling
Trusted partner attitude with strong cross-functional instincts in large, matrixed organizations
Preferred
Experience with influencer/creator platforms, social listening tools, or content analytics
Background in brand measurement, sentiment analysis, or community health metrics
Experience scaling analytics practices for emerging or rapidly evolving marketing channels
Benefits
Annual Incentive Plan (AIP)
Long-term incentives in the form of a new hire equity award
Company
Adobe
Adobe is a software company that provides its users with digital marketing and media solutions.
10001+ employees
H1B Sponsorship
Adobe has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1160)
2024 (1217)
2023 (750)
2022 (878)
2021 (742)
2020 (477)
Funding
Current Stage
Public CompanyTotal Funding
$2.5MKey Investors
Apple
1986-08-20IPO
1984-10-01Series Unknown· $2.5M
Leadership Team
Shantanu Narayen
CEO
Dan Durn
Chief Financial Officer
Recent News
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