Computershare Canada · 3 hours ago
Vice President, Investor Engagement Marketing
51 West 52nd Street, New York, NY, 10019, US
Full-time
Hybrid
Director/Executive
$150K/yr - $190K/yr
15+ years expComputershare Canada is a global leader in financial administration, and they are seeking a Vice President of Investor Engagement Marketing for their Investor Engagement Group. This role is responsible for architecting and scaling a high-velocity marketing engine to enhance the company's market leadership in investor engagement, requiring expertise in growth marketing and digital strategies.
Financial Services
Responsibilities
Build and Scale a High Velocity Marketing Engine
Lead Digital, Martech, and Data Strategy
Shape IE’s Strategic Positioning and Market Differentiation
Create IR Aligned, Persona Driven Marketing Strategies
Own Go to Market (GTM) Planning and Cross Functional Alignment
Lead Content, Thought Leadership & Executive Communications
Drive Demand Generation & Pipeline Acceleration
Lead and develop the IE Marketing Team
Manage Budgeting, Forecasting & Operational Excellence
Represent IE Externally and Internally
Qualification
Required
Bachelor's Degree (concentration in marketing, strategy, or management) - Master's degree a plus
15+ years of financial services or fintech marketing experience, preferably in financial services
Experience in the ideation and execution of high-impact marketing campaigns, programs and enablement tools that drive future and current client engagement and deliver measurable results
Well-versed in digital, AI optimization, search, product, content, and influencer marketing with knowledge of key content, digital and social metrics, and attention to detail in analyses, deliverables, and communications
Experience with Eloqua operations, analytics, and dashboards as well as overall email marketing strategies and best practices
Proven people management experience including attracting and developing talent
Proven experience in leading a team across different functions, with the ability to motivate, support and develop others - able to apply analytical rigor to measure marketing performance, including impact, influence, and contribution to pipeline (required)
Strong project management skills coupled with the ability to organize, prioritize, and thrive in a fast-paced, collaborative, and matrixed environment
Possess critical thinking, excellent time management and project management skills
Highly proficient in all things Microsoft Office, especially Teams, Word, PowerPoint, and Excel; experience with Salesforce, CRMoD, BI, Cvent and Eloqua is a plus
Benefits
Paid parental leave
Health and well-being rewards that can be tailored to support you and your family, including paid time off, observed holidays, medical, dental and vision plans.
Invest in your future with 401k matching, setting aside salary to purchase shares in our company and tax-advantaged flexible spending plans, including healthcare, dependent care and commuter.
Income protection. Our package includes short and long-term disability benefits, life insurance and supplemental life insurance.
Company
Computershare Canada
Computershare (ASX: CPU) is a global market leader in transfer agency and share registration, employee equity plans, mortgage servicing, proxy solicitation and stakeholder communications.
1001-5000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase