ProEdge Dental Water Labs · 3 hours ago
Director of Marketing
Centennial,CO,US
Full-time
Onsite
Director/Executive
$170K/yr - $210K/yrProEdge Dental Water Labs is a dynamic company focused on transforming compliance in the dental practice. They are seeking a Director of Marketing to lead their marketing vision, overseeing the entire customer journey from campaign strategy to performance measurement.
Health CareMedical DeviceWholesale
Responsibilities
Stewarding a differentiated brand purpose and market conversation that builds deep resonance and trust, sustaining customer NPS above 50
Architecting full customer lifecycle marketing system, generating 4X current annual new qualified lead pipeline in 18 months
Positioning ProEdge as the go-to educational authority in our product categories, with external brand health metrics showing us as top 3 most credible partners in 36 months
Achieving 25%+ YoY growth in subscription attributable to marketing initiatives in either new customer acquisition or account expansion by 18 months
Forging marketing-sales alignment through joint ownership of revenue objectives, achieving 85%+ sales satisfaction with enablement support
Leading marketing’s contribution to driving accelerated market share growth in water treatment (2X) while maintaining dominance in water testing over next 3 years (supported by new products)
Qualification
Required
Proven experience in a senior marketing leadership role
Strong record of compelling customers and organizing teams
Ability to translate vision into strategy, creating effective team, processes, and plans
Experience in architecting full customer lifecycle marketing systems
Demonstrated success in achieving significant year-over-year growth in subscription or account expansion
Experience in forging marketing-sales alignment and achieving sales satisfaction
Ability to lead marketing contributions to drive market share growth
Strong communication skills
Customer-obsessed mindset
Ability to make consistently wise decisions
Team-first and self-improving attitude
Willingness to work in-office and be part of the team
Preferred
Experience in the dental or healthcare industry
Familiarity with compliance solutions
Experience with multi-channel marketing execution
Track record of building educational resources and tribe-building campaigns
Experience in managing a team of creative marketers
Benefits
Company paid medical/vision/dental premiums for Employees with flex options
4% Pre-Tax Employer Match 401k
Accrued Paid time off (PTO) earning up to 4 weeks annually
9 Paid holidays
Company
ProEdge Dental Water Labs
ProEdge Dental Water Labs provides waterline maintenance and testing products and consultation services to dental professionals.
Founded in 2003
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Caroline Asimakopoulos
Chief Financial Officer
Recent News
Google Patent
2025-02-17
Company data provided by crunchbase