La Sierra University · 8 hours ago
ZSB Business Development Manager
Riverside, CA
Full-time
Onsite
Mid, Senior Level
$21.87/hr - $25.75/hr
5+ years expLa Sierra University is seeking a dynamic Business Development Manager for the Zapara School of Business to lead student recruitment and partnership development for the External MBA Degree Program. This role is essential for achieving enrollment growth and establishing long-term relationships with institutional and corporate partners.
Higher Education
Responsibilities
Responsible for achieving annual enrollment goals by overseeing the recruitment of approximately 200 new Cohort students annually
Direct and manage the applicant pipeline from initial inquiry through registration, providing personalized, high-touch service
Align prospective students’ professional goals with MBA program offerings to support informed enrollment decisions
Establish a minimum of five new institutional or corporate partnerships annually
Cultivate long-term relationships with existing partners to generate 100+ qualified leads per year
Position the MBA program as a workforce development and leadership solution aligned with partner organizational goals
Lead six or more targeted outreach campaigns annually (information sessions, digital advertising, and email campaigns) to generate 300+ qualified leads
Monitor and develop lead conversion metrics across the recruitment funnel (lead > interview > application > acceptance > registration > start)
Lead the development of recruitment messaging and marketing content, including student, alumni, and faculty stories, to strengthen program visibility
Oversee social media engagement with a minimum of 25 posts per month to build brand awareness and inquiries
Identify alumni networking opportunities to expand program awareness, organizational engagement, resources, and lead generation
Invite at least five alumni annually to serve as guest speakers or classroom contributors
Identify a minimum of one alumni success story per quarter to enhance employer engagement and strengthen the alumni network
Track recruitment outcomes, assess performance against goals, and refine strategies to improve results
Provide weekly written and oral performance reports to the Director
Support the hiring, training, and supervision of junior staff and student employees involved in recruitment
Collaborate cross-functionally with university leadership and academic units to advance shared enrollment and partnership goals
Perform other duties as assigned
Qualification
Required
MBA degree required or in progress
Minimum of five years of experience in business development, enrollment management, recruitment, sales, or partnership development; or an equivalent combination of education and experience
Demonstrated business acumen with strong interpersonal, public speaking, and communication skills
Knowledge of competitive market positioning, and the ability to assess program strengths and weaknesses relative to competing MBA offerings
Ability to analyze and interpret scientific, technical, financial, and legal documents
Strong quantitative, analytical, and reasoning skills
Proficiency in Microsoft Office Suite and CRM or enrollment systems
Preferred
Seventh-day Adventist preferred
Benefits
Generous benefits
Company
La Sierra University
La Sierra University is a school in Riverside.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Fred Eslao
Co-Founder Criminal Justice Program
David Geriguis
Vice President Finance/ CFO
Recent News
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