Palo Alto Networks · 6 days ago
Director, Email Marketing Strategy and Execution
Office - USA - CA - Headquarters
Full-time
Onsite
Director/Executive
$204K/yr - $282K/yr
10+ years expPalo Alto Networks is a leading cybersecurity company committed to protecting the digital way of life. They are seeking a Director of Email Marketing Strategy and Execution to lead lifecycle marketing, overseeing email communications, automation workflows, and multi-channel nurture programs to drive customer acquisition and retention.
Agentic AICloud SecurityCyber SecurityNetwork SecuritySecurity
No H1B
Responsibilities
Build and execute a comprehensive global email and automation roadmap that aligns with company revenue goals
Design complex, behavior-triggered nurture sequences for various personas across the entire customer lifecycle (from lead magnet to loyalist)
Oversee the health of our database. Implement advanced segmentation strategies to ensure the right message reaches the right person at the right time
Own email touch governance and assure optimization user experience
Lead a rigorous A/B testing culture (subject lines, copy, CTAs, send times, and landing pages) to constantly improve open rates, CTRs, and conversion
Manage business requirements for seamless execution within email platforms such as Marketo
Track and report on key performance indicators (KPIs) including deliverability, engagement, op outs,, and revenue attribution. Translate data into actionable insights for the executive team
Partner with Content, Design, and Product teams to create high-converting assets and ensure brand consistency across all touchpoints
Work with Field and sales to assure email campaigns cover the needs of the business and achieve the goals of the campaigns
Build and manage a team to email strategist and execution teams for best in class email strategy across the buyers journey
Assure email strategy is part of a multi- journey strategy with all activation channels
Heavily participate in AI automation initiatives to reduce manual email execution, enable personalization and copy optimization
Qualification
Required
10+ years of experience managing a diverse team of specialists, including email developers, copywriters, and marketing operations managers
Experience implementing workflow efficiencies (using tools like Asana, Jira, or Monday.com) to decrease production lead times and eliminate 'last-minute fire drills.'
Experience presenting channel performance and email strategy to leadership
Expert at mapping complex customer journeys that bridge the gap between initial lead capture, onboarding, retention, and win-back strategies
Experience integrating email with SMS, Push Notifications, and Direct Mail to create a seamless, cohesive 'surround-sound' messaging strategy
Experience working with Data Science teams to build or utilize advanced attribution models (U-shaped, W-shaped, or Media Mix Modeling) to prove email's value
Leadership in building a 'culture of experimentation,' moving beyond simple subject line tests to complex multivariate testing on offer structures and landing page experiences
Benefits
Restricted stock units
Bonus
Company
Palo Alto Networks
Palo Alto Networks is a cybersecurity company that offers cybersecurity solutions for organizations.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$65MKey Investors
Icon VenturesLehman HoldingsGlobespan Capital Partners
2012-07-20IPO
2008-11-03Series C· $10M
2008-08-18Series C· $27M
Leadership Team
Helmut Reisinger
CEO EMEA
Nikesh Arora
Chairman CEO
Recent News
Computer Weekly
2026-02-03
2026-02-03
Private Equity Wire
2026-02-02
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