SiriusXM · 8 hours ago
Social Media Manager, Latin
Miami Beach, FL
Full-time
Hybrid
Mid, Senior Level
$67K/yr - $85K/yr
5+ years expSiriusXM is a leading audio entertainment company in North America, and they are seeking a passionate and culturally fluent Social Media Manager for their Latin channel. The role involves managing the day-to-day social presence, creating engaging content, and amplifying the voice of Latin music across platforms.
BroadcastingInternet RadioMusicNews
No H1B
Responsibilities
Own the day-to-day content creation, publishing, and community management for SiriusXM’s Latin music social channels
Build and maintain a social content calendar aligned with music releases, artist moments, cultural moments, events, and SiriusXM programming
Develop creative assets - photo, video, reels, memes, and short-form content - that resonate with Latin music audiences and reflect each channel’s unique tone
Monitor Latin music trends, emerging artists, and platform features to keep content timely, relevant, and culturally authentic
Partner closely with programming, on-air talent, artists, and marketing teams to amplify key moments and campaigns. Collaborate with broader SiriusXM and Pandora brand social handles when relevant
Analyze content performance and audience insights to optimize strategy and share regular reporting with stakeholders
Stay tapped into fan conversations across genres including (but not limited to) Latin Pop, Regional Mexican, Reggaeton, Bachata, Salsa, and Latin Alternative
Qualification
Required
5-6 years of experience managing social media accounts for a brand, media company, music platform, or entertainment property
Hands-on experience across the full scope of social content creation- capturing content on mobile, editing video and photo, writing captions, tagging, collaborating, and publishing natively
Bilingual (English/Spanish) required
Deep knowledge of and passion for Latin music and culture, from legacy icons to emerging artists
Strong understanding of social platforms, trends, and best practices, especially short-form video
Proven ability to create engaging, culturally relevant content that drives conversation and community
A highly analytical mindset with experience using social tools to evaluate performance and refine strategy
Excellent writing skills, with a strong grasp of voice, tone, and audience nuance
Ability to thrive in a fast-paced environment, manage multiple priorities, and collaborate cross-functionally
Comfortable being on-site in Miami-at events, in-studio with talent, or capturing behind-the-scenes content
Must have legal authorization to work in the U.S
Preferred
Experience with tools like Sprout or native platform analytics is a plus
Company
SiriusXM
SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$2.98BKey Investors
JP Morgan ChaseBerkshire HathawayLiberty Media
2025-08-20Post Ipo Debt· $2B
2025-07-04Post Ipo Equity· $459M
2009-02-01Post Ipo Debt· $525.75M
Leadership Team
Jennifer Witz
Chief Executive Officer
Wayne Thorsen
Executive Vice President & Chief Operating Officer
Recent News
The Motley Fool
2026-01-24
The Motley Fool
2026-01-22
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