Brookdale · 1 day ago
Social Media Specialist
Brentwood, TN
Full-time
Onsite
Mid Level
3+ years expBrookdale is recognized as one of America's Greatest Workplaces for Diversity and is dedicated to making lives better. They are seeking a Social Media Specialist to create and manage content across various social media platforms, coordinate with vendors for media assets, and support community social media users.
Elder CareFacility ManagementHealth CareHospital
Responsibilities
Creates, designs, and executes content, images and videos for Brookdale social media platforms including Facebook, Twitter, Linkedin, Pinterest, and Instagram
Controls information flow from public website by checking and sorting emails in info@brookdaleliving.com mailbox including leads, comments, vendor inquiries and reviews; forwards to appropriate associates for follow up and provides advice for social media related issues
Coordinates the acquisition of website images and community videos with vendors; crops, uploads and manages community photo and video galleries
Provides guidance and support to less experienced social media users at communities for Facebook pages; designs and presents weekly AdobeConnect Webinar
Creates and schedules daily Facebook and Twitter posts
Monitors social media platforms and alerts appropriate associates to negative social media posts for resolution
Researches expected business-and user-benefits and potential limitations of social networking platforms
Assesses implementation options based on continuously evolving social media platforms and recommends most appropriate process
Implements creative strategies to promote the organization’s product lines through social media. Creates graphic designs for social networking projects allowing for brand identification through penetration of on-line social media
Solicits, creates and posts content that attracts attention and encourages readers to share content within their social networks
Updates and maintains all web-related expenses. Reviews web team expenses and submits monthly receipts. Codes, reallocates, and submits monthly invoices
Qualification
Required
Bachelor's Degree in Graphic Design, Advertising Design, or other related field required
Minimum three years experience in Graphic Design or Advertising Design and/or social media
Has a working knowledge of a skill or discipline that requires basic analytic ability
Has an overall understanding of the work environment and process
Has a working knowledge of the organization
Possesses excellent creative design skills
Proficient in graphic design and marketing software such as Quark, Adobe Illustrator, PhotoShop, and Acrobat
Ability to work in a multi-tasked, fast-paced environment and meet demanding deadlines
Excellent customer service skills required
Copy writing skills required
Possesses excellent verbal and written communication skills
Benefits
Medical, Dental, Vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Paid Time Off
Paid holidays
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
Tuition reimbursement
Company
Brookdale
Relationships are the heart of our culture. They help us create a sense of family among our residents, associates and patients. Integrity is our soul.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$800MKey Investors
Capital OneCapital One VenturesFosun International
2025-12-01Post Ipo Debt· $600M
2024-12-23Post Ipo Debt
2021-12-21Post Ipo Debt· $100M
Leadership Team
Lucinda "Cindy" Baier
President, CEO and Member Board of Directors
Dawn Kussow
Chief Financial Officer
Recent News
Benzinga.com
2026-02-02
2026-01-13
Company data provided by crunchbase