Sphera · 5 hours ago
Sr. Director, Account Based Marketing
United States
Full-time
Remote
Director/Executive
$162K/yr - $260K/yr
10+ years expSphera is a leading global provider of enterprise software and services focused on environmental, health, safety, and sustainability. The Senior Director of ABM & Campaign Operations will lead the strategy and execution of account-based marketing initiatives, aligning marketing and sales efforts to drive engagement and revenue growth.
Risk ManagementSaaSSoftware
Responsibilities
Build and scale an ABM engine that drives engagement, pipeline, and revenue
Partner with sales to identify target accounts and align on joint plays that accelerate deal velocity
Track performance and tell the story of ABM’s impact through data-driven insights
Orchestrate cross-channel campaigns that hit the right audiences at the right time
Collaborate with marketing leaders across demand generation to ensure ABM and campaign programs sync with pipeline goals
Keep campaigns running smoothly with best-in-class project management and clear visibility across stakeholders
Ensure every event ties into ABM and demand gen initiatives to maximize ROI
Own the strategy and flawless execution of events — from customer summits, virtual summits, tradeshows to executive roundtables
Lead agency operations for the management and execution of email automation - (Pardot), optimizing workflows, nurture streams, and reporting to align to the ABM strategy and execution
Drive efficiency and data integrity across the tech stack in partnership with demand marketing and Sales Operations
Qualification
Required
10+ years in B2B marketing, with deep experience in ABM and campaign operations
BS in Business, Marketing or related education
Proven success aligning with sales and demand gen leaders to drive measurable growth
Strong command of marketing automation (Pardot a plus) and campaign performance reporting
Experience leading integrated campaigns and live events end-to-end
Excellent communicator, collaborator, and leader with a bias toward action
Benefits
Medical, Dental, and Vision Insurance
Health Savings Account
Flexible Spending Account
401(k) Retirement Plan with Company Match
Life and Disability Insurance
Critical Illness Insurance
Accident Insurance
Hospital Indemnity Insurance
Paid Time Off and Holidays
Flexible Working Schedule
Company
Sphera
Sphera creates a safer, more sustainable and productive world.
Founded in 2013Chicago, Illinois, USA
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$24.27MKey Investors
YttriumEQT VenturesSenovo
2022-09-13Acquired
2017-04-26Series B· $14.73M
2016-02-02Series A· $6M
Leadership Team
David Schur
Chief Technology Officer
James Pieper
Chief Financial Officer
Company data provided by crunchbase