Comcast · 20 hours ago
Sr. Manager, Performance TV Marketing
New York, United States
Full-time
Onsite
Senior Level
$128K/yr - $191K/yr
5+ years expComcast is a Fortune 50 leader in media and technology, driving innovation to create exceptional entertainment experiences. The Sr. Manager of Performance TV Marketing will oversee the Marketing Solutions department, managing advertising products, developing marketing programs, and ensuring alignment with business objectives.
InternetTelecommunicationsTVVideoWeb Hosting
Responsibilities
Responsible for day-to-day management of the TV advertising team
Responsible for strategy and execution of all media plans
Responsible for TV media planning, performance tracking, and analysis
Will be the point-of-contact for all advertisers
Designs, develops and introduces marketing campaigns, new advertising products and pricing programs
Implements marketing campaign strategies and develops promotional and marketing programs around strategies targeted at specific market segments
Introduces new advertising products to the Sales team, provides training and lends expertise
Accompanies Sales staff on selected calls to key potential customers to help with marketing campaigns and if necessary, develops modifications to particular Marketing programs
Researches, designs and recommends pricing programs
Monitors program performance, providing recommendations and solutions where necessary
Develops and ensures financial and operational objectives are achieved
Develops, leads and provides direction to lower-level management, professionals and non-exempt employees. Leads and manages groups, providing expertise in the area of Marketing Solutions
Consistent exercise of independent judgment and discretion in matters of significance
Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
Other duties and responsibilities as assigned
Qualification
Required
Bachelor's Degree
5-7 Years of relevant work experience
Television Advertising
TV Planning
Attribution Analysis
Media Buying
Marketing Attribution
Media Advertising
Attribution Modeling
Benefits
Most sales positions are eligible for a Commission under the terms of an applicable plan
Most non-sales positions are eligible for a Bonus
Best-in-class Benefits to eligible employees
An array of options, expert guidance and always-on tools
Company
Comcast
Comcast is a media and technology company that provides broadband internet, mobile services, and entertainment platforms. It is a sub-organization of SkyShowtime.
10001+ employees
H1B Sponsorship
Comcast has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (705)
2024 (561)
2023 (624)
2022 (750)
2021 (588)
2020 (583)
Funding
Current Stage
Public CompanyTotal Funding
$4.92BKey Investors
California Public Utilities CommissionMassachussetts Broadband InstituteMaine Connectivity Authority
2025-11-13Grant· $3.2M
2024-07-02Grant· $2.69M
2023-04-24Grant· $0.28M
Leadership Team
Neil Smit
President and Chief Executive Officer
Candy Lawson
SVP, Chief Compliance Officer and Senior Deputy General Counsel
Recent News
2026-02-02
The Philadelphia Inquirer
2026-01-24
Company data provided by crunchbase