Email Marketing Specialist jobs in United States
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Oceania Cruises · 3 hours ago

Email Marketing Specialist

Oceania Cruises is a company that specializes in delivering award-winning email campaigns to consumers and travel agent partners. The Email Marketing Specialist will be responsible for building high-quality email marketing templates, managing email campaigns, and optimizing results through analysis and A/B testing.

E-CommerceLeisureLifestyleLogisticsRetail
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Diversity & Inclusion

Responsibilities

Build high-quality/compelling, email marketing templates including but not limited to: brief copywriting, image editing/enhancements, animations, banner ads and HTML responsive coding with an understanding of email best practices
Effectively prioritize projects and deliver multiple email campaigns based on defined email marketing plan and audience
Manage email data list imports and campaign filters within email marketing platform and periodically generate manual file imports as needed
Communicate with key Marketing team members, stakeholders and media partners to define campaign objectives, design concepts, content approvals and delivery dates
Coordinate and configure lifecycle trigger campaigns using dynamic content rules for personalization through email service provider
Evaluate email design elements and optimize campaigns based on results including A/B testing and tracking
Cultivate an attention to branding details for creative alignment across all marketing assets
Perform other job-related functions as assigned

Qualification

HTMLEmail marketing platformsGraphic designAdobe Creative SuiteA/B testingCommunication skillsProject managementCritical thinking

Required

Bachelor's degree in Marketing, Communications, Web Design, Graphic Design or any equivalent combination of education and/or experience
3-5 years responsive design experience using HTML, CSS, and graphic design in a corporate or agency environment is required
3 years working on various email campaigns and trigger programs within ESP environment is required
Must be savvy in graphic design and HTML coding with the ability to find solutions in the event service provider limitations pose a challenge
Must be a critical thinker, have an understanding of basic marketing fundamentals and possess excellent oral and written communication skills
Candidate should effectively manage multiple projects and tasks and adapt to a fast-paced, dynamic environment
A strong work ethic and effective communication skills with other teams is essential to the overall success of the department
Strong skills in Adobe Creative Suite including Dreamweaver, Photoshop, Adobe XD (wire frames), Microsoft Word, Excel, Acrobat, Email on Acid or Litmus, Liveclicker or other interactive email solutions
Enterprise email marketing platforms (i.e.: ExactTarget, Responsys or Cheetah Digital) are a must

Company

Oceania Cruises

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Oceania Cruises is a shipping company that operates six premium cruise ships on worldwide itineraries.

Funding

Current Stage
Late Stage

Leadership Team

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Alexis Quaretti
Executive Culinary Director
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Company data provided by crunchbase