ERM · 5 hours ago
Creative Content Director
Knoxville (Shelton Group)
Full-time
Hybrid
Lead/Staff, Director/Executive
5+ years expERM Shelton is the nation’s leading marketing & communications agency focused solely on sustainability. They are seeking a Creative Content Director to elevate their creative product and drive measurable results for clients, ensuring the delivery and effectiveness of market-facing strategies that align with client objectives.
ConsultingHealth CarePublic Safety
Responsibilities
Own creative effectiveness and quality across ERM Shelton’s market-facing work—ensuring it is rooted in research insights, on strategy, and built to achieve client objectives
Translate client business strategies into compelling creative solutions that drive audience engagement and measurable business results
Establish quantifiable goals and track progress by identifying the metrics that matter most to each client and partnering across Account, Research, and Creative to deliver against them
Lead, mentor, and grow high-performing teams, including developing junior talent and supervising senior leaders responsible for narrative, ESG content, and digital performance
Elevate trust and credibility—internally and externally—by delivering carefully crafted work that is thoughtfully reviewed before client presentation and withstands scrutiny in a sustainability context
Interpret our clients’ business strategies into effective creative solutions
Maintain a thorough understanding of each client’s market, key audiences, and available channels through which to reach them
Partner with Account Management to make smart recommendations based on research insights and universal truths—and create great work that helps achieve clients’ goals and maintains a strong image for both ERM Shelton and our clients
Build strong and trusted relationships internally and externally
Represent the agency at meetings, sometimes serving in the lead role to facilitate the creation of Communication Constructs or to pitch a strategy or concept—including presenting recommendations to clients
Work with Partners and senior sellers in sales and promotion by identifying opportunities, developing estimates, reviewing and contributing to proposals, and maintaining quality of ERM Shelton portfolio and business development materials
Identify the key metrics most important to our clients, establish specific and quantifiable goals, and monitor teams’ progress toward achieving those goals
Maintain a high level of client billable hours, help other team members attain the same goal, and deliver work on time and on budget
Oversee and ensure the execution of excellent, national quality work in all media for brand and product marketing campaigns, as well as sales support. This includes strategic outputs (Communication Constructs, Messaging Matrices, Campaign Concepts, Communication Playbooks, Sustainability Reports) as well as tactical outputs (digital ads and videos, website creation, collateral, sales PowerPoint Decks, infographics)
Craft thoughtful creative storytelling slides in PowerPoint for clients and directly edit/shape presentations to ensure they’re client-ready
Establish and maintain a quality control process to ensure all deliverables are carefully reviewed for accuracy prior to being sent to the client
Nurture and inspire the Creative Team, including a diverse group of writers, art directors, digital professionals, and designers, led by an Associate Creative Director who directly manages them
Hire, train, review, and coach three directors, ensuring productivity and effective management of their teams and outside resources to deliver work that’s inspiring, effective, on strategy, and on schedule
Supervise Associate Creative Directors (accountable for compelling, strategic narratives and constructs that don’t greenwash, as well as the quality of visuals and copy across all creative executions), an ESG Content Director (accountable for effectiveness, quality and accuracy of ESG reports and white paper copy), and a Director of Digital Services (accountable for effective, measurable digital and social engagement, as well as website creation and usability)
Attend all internal and external Account Team meetings to which you have been invited—or communicate to reschedule
All other duties assigned by supervisor or otherwise directed by the Company
Qualification
Required
Degree in advertising, marketing, communications, or related field
5+ years of experience in marketing/advertising
Ability to interpret clients' business strategies into effective creative solutions
Ability to maintain a thorough understanding of each client's market, key audiences, and available channels
Ability to oversee the creation of creative campaigns, as well as long-form communications tools such as Sustainability Reports, white papers, and sales collateral
Ability to manage multiple, disparate work streams by effectively managing a team of qualified directors
Ability to identify and monitor key metrics, establish specific and quantifiable goals, and monitor progress toward those goals
Ability to foster trust and collaboration while also challenging teams to grow
Strong capability in selling through bold ideas and bringing new ideas beyond what clients or internal teams asked for
Strong presentation skills, including captivating your audience during a presentation
Unwavering attention to detail and dedication to accuracy
Ability to gracefully manage multiple client needs and deadlines in a flexible, dynamic, fast-paced environment
Ability to build lasting, meaningful relationships with clients, colleagues, and partners
Demonstrated mindset of being a learner—curious, collaborative, authentic, and a champion for good, challenging work
Ability to work extended hours when necessary
Ability to handle conflict and manage difficult conversations internally and externally
Integrates Diversity, Equity, Inclusion, and Belonging (DEI&B) into leadership culture
Preferred
Agency experience very highly preferred, especially within a smaller agency
Sustainability subject matter expertise (not required, but ideal)
Company
ERM
ERM is a provider of environmental, health, safety, risk, social consulting and sustainability related services.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2021-05-18Acquired
Leadership Team
Greg Rumsey
North America CFO
Steve Maaseide
Chief Operating Officer
Recent News
PR Newswire UK
2025-12-11
Company data provided by crunchbase