Experity · 6 hours ago
Growth Marketing Manager - Patient Engagement
Atlanta Metro
Full-time
Hybrid
Mid Level
$85K/yr - $109K/yr
3+ years expExperity is a mission-driven company transforming on-demand healthcare across the U.S. The Growth Marketing Manager will drive customer acquisition and oversee integrated, multi-channel marketing strategies to enhance awareness and adoption of Experity’s solutions in the urgent care ecosystem.
Electronic Health Record (EHR)Health CareInformation TechnologyMedicalOnline PortalsPrimary and Urgent CareSaaS
Responsibilities
Work closely with the business unit leadership to develop and implement annual plans and activities aligned with business KPIs to generate leads
Produce cohesive business cases to support new strategies, budget requests, and marketing plans
Plan, execute, and monitor multi-channel marketing campaigns, which may include a combination of direct marketing, digital advertising, social, print, and content marketing
Track and analyze marketing metrics weekly to monitor the effectiveness of campaigns, report on KPIs, and provide recommendations for optimization and spending
Collaborate with product marketing, enablement, and sales to ensure messaging is understood and consistent across channels, content is on target with objectives, and sales and business development teams are enabled for maximum results
Ensure brand consistency through all marketing channels and internal teams to increase brand awareness and equity
Collaborate and coordinate with the Creative Services team to design, present, and execute large-scale marketing campaigns
Develop and monitor campaign budgets to ensure expenses are kept within established boundaries
Stay educated on the latest marketing trends, strategies, and technologies
Other duties as assigned
Qualification
Required
Bachelor's degree in marketing or equivalent combination of education and experience
Three years of successfully designing and executing multi-channel marketing campaigns, including digital advertising, email, social, webinar, and direct mail
Proven track record of driving pipeline and revenue
Demonstrated ability to create and maintain partnerships cross-functionally to achieve business goals
Track record of working both independently and in collaboration with others, while thriving in a fast-paced, complex, multi-functional team environment
Demonstrated ability to evaluate campaign performance and make optimizations or recommendations based on results
Previous experience in SaaS
Preferred
Previous experience in healthcare
Previous experience writing sales emails
Previous experience with Pardot, revenue.io, Wrike, Salesforce, GoToWebinar, and Sendoso
Benefits
Health, dental/orthodontia, and vision coverage the moment you start.
Be part of our success with a synthetic ownership program after one year.
Access our Employee Assistance Program for everything from mental wellness to financial coaching.
Generous PTO, team events, family picnics, and holiday parties.
Development programs designed to help you thrive and grow.
Including quarterly bonuses and 401(k) matching to invest in your future.
Company
Experity
Experity is the combination of DocuTAP and Practice Velocity and provides technology solutions.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2022-03-01Acquired
Leadership Team
David Stern
CEO
Brian Berning
Chief Financial Officer
Recent News
HealthCareIT News
2025-11-19
Company data provided by crunchbase