AstraZeneca · 16 hours ago
US Senior Marketing Manager - LYNPARZA
AstraZeneca is a global, science-led, patient-focused pharmaceutical company leading a revolution in oncology to redefine cancer care. The US Senior Marketing Manager, Oncology DDR is responsible for the strategy and execution of non-personal promotion deliverables to drive brand strategy for LYNPARZA in endometrial and ovarian cancer. This role involves collaboration with cross-functional partners and managing digital promotion strategies.
BiopharmaBiotechnologyHealth CareMedicalPharmaceuticalPrecision Medicine
Responsibilities
Accountability for the non-personal promotion execution and planning for LYNPARZA with input into brand strategy
Execution of all GPO initiatives for LYNPARZA and development of any training or communications required for execution
Identification and execution of innovative digital opportunities to enhance channel mix and deliver on brand strategic imperatives in novel ways
Ensuring alignment with the brand strategy as well as regulatory, legal and compliance
Lead indication media budget and associated AZ processes
Handle partner agency relationships, workflow and related project budgets – including timely operations (e.g. POs, invoices, etc.)
Qualification
Required
Bachelor's Degree in relevant field
1-2 years of experience in the pharmaceutical or healthcare industry. This includes managed markets, brand marketing, sales, market research/analytics, or business planning
1-2 years of media experience or knowledge of channel strategies and objectives, and performance metrics
Excellent oral and written communication skills; ability to clearly and concisely communicate complex content
Ability to manage complex projects and remain focused in ambiguity
Demonstrated ability to work in matrixed environment
Strong business insight skills, as role is responsible for managing multiple program budgets, timelines, process and procedures
Demonstrated ability to lead without authority
High capability at working collaboratively, thinking strategically and operating effectively in a rapidly evolving and competitive marketplace
High ethical standards and personal integrity
Preferred
MBA or PharmD in relevant field
Oncology, rare disease, or specialty care experience highly preferred
Understanding of U.S. Oncology landscape including Community oncology and Hospital oncology dynamics, GPOs, Payer landscape, Specialty Pharmacy stakeholders & Precision Medicine
Experience in NPP / Omnichannel / media strategy
Experience working in ‘commercial alliance/partnership' environment
Benefits
Short-term incentive bonus opportunity
Eligibility to participate in our equity-based long-term incentive program
Qualified retirement program [401(k) plan]
Paid vacation and holidays
Paid leaves
Health benefits including medical, prescription drug, dental, and vision coverage
Company
AstraZeneca
AstraZeneca is a pharmaceutical company that discovers, develops, manufactures, and markets prescription medicines. It is a sub-organization of Investor.
Funding
Current Stage
Public CompanyTotal Funding
$5.26B2024-07-30Post Ipo Debt· $1.51B
2023-02-28Post Ipo Debt· $2.25B
2023-02-24Post Ipo Debt· $1.5B
Leadership Team
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