SeaWorld Parks & Entertainment · 1 day ago
Director, Sales
SeaWorld San Diego
Full-time
Onsite
Lead/Staff, Director/Executive
$85K/yr - $95K/yr
5+ years expSeaWorld Parks & Entertainment is a company passionate about caring for animals and providing joy and excitement to visitors. The Director of Sales at SeaWorld San Diego will lead strategic planning and execution of sales operations to enhance financial performance and cultivate new business opportunities, while managing and guiding the sales team to meet annual sales goals.
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Responsibilities
Leading the sales team and initiatives at SeaWorld San Diego to boost attendance and revenue, while meeting per capita and yield objectives
Strategic planning and execution of Sales operations for all designated market segments within the sales domain. Actively engage in daily sales team activities, including sales calls, communication, contract negotiations, product development, etc
Develop analyses, revenue models, sales, territory, and market plans, collateral, and budgets to achieve targets
Maintain a strong presence within the community and markets impacting SEA's business
Propel attendance, revenue, and boost sales through group bookings or Sales distribution channels in culinary/merchandise and other non-admission areas
Evaluate program effectiveness & ROI
Set individual objectives and manage the sales team's projects and priorities
Guide individual and team growth through coaching, feedback, training, and performance management
Timely develop and present budget, aiming for optimal return on investment
Create and implement systems and ticket products in collaboration with SEA and park teams to widen ticket and other revenue product distribution and introduce new offerings
Strategic supervision of direct-to-consumer ticket products, ensuring alignment with sales and marketing communications
Develop proactive contingency plans to guarantee target achievement
Host and inform key customers and customer groups
Undertake additional projects/duties for the overall advancement of the organization
Qualification
Required
Minimum of 3 years' experience in sales and sales strategy with a documented record of success
At least 3 years in the theme park, tourism, and/or hospitality sectors
Bachelor's degree or equivalent combination of 12+ years of work/education experience
At least 5 years of management/leadership experience
Advanced proficiency in MS Word, Excel, and PowerPoint for professional proposals, pricing models, graphs, and presentations
Strong written/verbal communication skills; able to read, write and speak English
Ability to speak in public
Preferred
MBA preferred
Benefits
Paid Floating Holidays
Paid Time Off
Complimentary Park Tickets and Passes
Park Discounts on Food and Merchandise
Medical, Dental, and Vision Insurance
401K Retirement plan
Voluntary Insurance
Life Insurance
Disability Benefits
Dependent and Health Care Flexible Spending Accounts
Employee Assistance Program
Legal Assistance Plan
Tuition Reimbursement
Company
SeaWorld Parks & Entertainment
SeaWorld Parks & Entertainment™ is a leading theme park and entertainment company providing experiences that matter and inspiring guests to protect animals and the wild wonders of our world.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Zhonghong Holdings Group
2017-03-24Post Ipo Equity
2013-04-19IPO
2009-01-01Series Unknown
Leadership Team
Jim Forrester
Interim Chief Financial Officer and Treasurer
Ian Parker
Corporate Vice President, Head of Groups and Partnerships
Recent News
The Orlando Sentinel
2025-12-29
2025-11-27
2025-11-11
Company data provided by crunchbase