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The Strategy Group Company · 1 day ago

Competitive Spending Analyst

Alexandria, VA

Full-time

Onsite

Entry Level

1+ years exp

The Strategy Group Company is seeking a sharp, detail-oriented Competitive Analyst to join their media and strategy team. This role focuses on delivering accurate insights about media activity in political races, requiring strong analytical and communication skills.

AdvertisingDigital MediaMarketing

Responsibilities

Track, analyze, and report on media spending, messaging, and creative strategy across broadcast, cable, digital, and CTV

Manage the firm’s competitive intelligence tools and dashboards, ensuring timely updates and actionable insights for internal teams and clients

Maintain high standards of accuracy in all monitoring and reporting outputs, collaborating across departments to ensure excellence

Serve as a professional point of contact with station representatives, media vendors, and data partners to verify metrics and creative information

Support agency visibility through professional social media updates that highlight non-partisan data visualizations, media trends, and campaign insights

Create clear, factual, and visually compelling summaries of market activity — focusing on data, not opinion or advocacy

Assist the media buying team with vendor outreach and placement tasks

Contribute to schedule entries, rate updates, payment coordination, and other operational support functions

Learn the fundamentals of political communication strategy through exposure to live campaigns and cross-channel media planning

Qualification

Competitive reportingMedia analysisExcel proficiencyGoogle Sheets proficiencyMedia monitoring toolsCuriosity about mediaOrganizational skillsWritten communicationAttention to detail

Required

1–2+ years of experience in competitive reporting, media analysis, or related role (agency or political experience preferred)

Strong organizational and analytical skills; proficiency with Excel and Google Sheets

Excellent written communication and attention to detail

Demonstrated ability to handle sensitive information with discretion

Curiosity about the intersection of media, data, and political strategy

Preferred

Familiarity with media monitoring tools (AdImpact, Cross Screen, TradeDesk, Meta, Google) a plus

Company

The Strategy Group Company

The Strategy Group Company engages in marketing and advertising services.

Founded in 1994

Delaware, Ohio, USA

51-200 employees

http://sgformedia.com/

Funding

Current Stage

Growth Stage

Leadership Team

Benjamin Yoho

Chief Executive Officer

Rex Elsass

Chairman & Founder

Company data provided by crunchbase