Warner Music Group · 3 hours ago
Manager, Digital Marketing
Los Angeles, CA
Full-time
Onsite
Mid Level
$70K/yr - $75K/yrWarner Music Group is a global collective of music makers and tech innovators. The Manager of Digital Marketing will oversee the digital marketing strategy for the Hip Hop, R&B, and Global roster, focusing on community building, content development, and maximizing influencer marketing to enhance artist visibility and engagement.
Digital EntertainmentMedia and EntertainmentMusic
Responsibilities
Partner with artists, managers, and key label executives to shape innovative, impactful digital marketing strategies
Be responsible for multiple artist projects simultaneously, driving every stage of a digital music release from concept to completion
Collaborate with product managers and our in-house creative, development, and video teams to bring artists’ visions to life
Work closely with the influencer marketing team to deliver campaigns cohesive with the digital strategy and overall artist positioning proposition
Brainstorm and execute content strategies across platforms — including socials, websites, fan pages, DSPs, and more
Build and nurture community-driven initiatives both online and IRL, fostering deeper artist-fan connections
Develop and manage strong relationships with digital partners and affiliates to expand artist visibility and reach
Plan, budget, and launch targeted ad campaigns that effectively engage desired audiences and strengthen market presence
Work hand-in-hand with artists and managers to anticipate needs, deliver solutions, and ensure seamless execution
Maintain a meticulous, highly organized approach to guarantee smooth rollouts across all campaigns and releases
Report on digital initiatives with regular updates, recaps, and insights during weekly meetings
Qualification
Required
You have a BS or BA in Marketing, Communications, or similar equivalent
You have a passion for music and tech - we know you're at your best when you're doing what you love and are looking for candidates that LOVE the internet, technology, social and music
You love hip-hop, R&B and Global music
You have AMAZING organizational abilities and are detail oriented
You can multitask and prioritize
You can manage multiple deadlines and urgent tasks
You are willing to learn a little bit of everything, and open to take on anything
You are excellent at listening, interpreting, and communicating
You are creative
You are a self-starter
You are curious and ask questions
Preferred
Working knowledge of interactive technologies and tools including email, social media, and viral marketing techniques (TikTok, Twitter, Instagram, Facebook, Discord, YouTube, SoundCloud, Snapchat, etc.)
An understanding of what content moves online conversations
Understands trends and what might be the next great social platform
Experience and knowledge of streaming platforms
Experience with Photoshop, video editing and social media publishing tools
Proven excellence in prioritization, time management and follow-up skills with an attention to detail
Company
Warner Music Group
Warner Music Group is a music company with the interests of recording and publishing music and artist services.
Founded in 1958
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.74MKey Investors
Tencent Music Entertainment
2021-10-18Post Ipo Debt· $1.74M
2020-06-15Post Ipo Equity
2011-05-06Acquired
Leadership Team
Max Lousada
CEO, Recorded Music, WMG & Chairman and CEO
Robert Kyncl
Chief Executive Officer
Recent News
Digital Music News
2026-01-22
2026-01-22
Company data provided by crunchbase