Search Marketing Pros · 2 hours ago
Sr Paid Search Specialist
Search Marketing Pros is a Memphis-based digital marketing agency specializing in Home Services. They are seeking a Senior Paid Search Specialist to manage and optimize paid search campaigns, monitor performance through web analytics, and lead strategy to improve campaign results.
Digital MarketingMarketingSEO
Responsibilities
Manage and optimize paid search campaigns
Monitor performance through web analytics
Lead strategy to improve campaign results
Implementing and refining digital marketing strategies
Leading and collaborating with team members to achieve client goals
Maintaining up-to-date knowledge of best practices in paid search and digital advertising
Qualification
Required
5+ years of PPC experience with a strong focus on lead generation
Proven experience managing paid search programs for service-based businesses
Experience working with home services clients is a strong plus
Deep understanding of Google Search and LSA
Experience with Performance Max campaigns
Comfort working directly with clients and executives
Strong analytical skills with the ability to explain performance clearly
Ability to lead strategy while relying on others for execution
High responsiveness and strong communication habits
Preferred
Experience with Microsoft Ads
Exposure to paid social
ServiceTitan experience
HubSpot experience