M&R Marketing · 4 hours ago
Social Media Strategist
Macon, GA
Full-time
Onsite
Entry, Mid Level
2+ years expM&R Marketing is a marketing company based in Macon, GA, currently seeking a Social Media Strategist to join their team. The role involves implementing and managing social media accounts, developing strategies, and analyzing performance across various platforms.
AdvertisingDigital MarketingGraphic DesignSEOWeb Design
Responsibilities
Develop and execute platform-specific organic and paid strategies for Facebook, Instagram, LinkedIn, Pinterest, YouTube, and others
Maintain deep knowledge of client briefs, business goals, and brand voice so that content resonates with their target audiences
Utilize a social media planning tool to create and manage content calendars, ensuring timely and consistent brand messaging
Collaborate with clients to produce engaging organic page content (posts, reels, stories, etc.)
Travel onsite to client location to capture photo and video content for use across organic and paid social campaigns
Utilize Adobe Express for organic graphic post content creation that is optimized for each platform’s best practices
Plan, launch, and optimize paid social campaigns to meet outlined performance goals
Manage ad budgets across platforms, monitoring spend and ROI
Conduct A/B testing on creatives, copy, and audience targeting
Track and report on KPIs including reach, engagement, traffic, conversions, and cost per acquisition
Use data analysis to refine strategies and recommend improvements
Monitor brand presence across all channels, engaging with followers and responding to inquiries
Identify opportunities for influencer and/or partnership collaborations to grow client’s social media presence and credibility
Maintain up-to-date certifications and remain current on industry trends, algorithm changes, and platform updates
Qualification
Required
2+ years professional experience with: organic and paid social media management (multiple clients at once)
candid photography
reel creation
Deep knowledge of Facebook, Instagram, LinkedIn, Pinterest, YouTube, X, TikTok, and other social platforms
Working knowledge of social media planning and scheduling tools
Overall ability to perform the responsibilities below at a high, professional level
Preferred
Working knowledge of Adobe Express
Benefits
Competitive pay
Health, Dental, Vision, & Life Insurance
Matching 401K plan
10 paid holidays per year
Paid vacation & sick time
Paid maternity & paternity time
Paid volunteer time
Company
M&R Marketing
We take a relational approach to marketing by considering how your brand or business should relate to your consumers, and how we should relate to you.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Matthew Michael
Co-Founder
Company data provided by crunchbase