Consumer Insights Senior Manager jobs in United States
cer-icon
Apply on Employer Site
company-logo

FanDuel · 8 hours ago

Consumer Insights Senior Manager

FanDuel is the premier mobile gaming company in the United States and Canada, seeking a Consumer Insights Senior Manager to lead consumer insights strategy for the Prediction Markets business unit. This role will manage a team and collaborate across various departments to generate actionable insights that drive business outcomes.

Fantasy SportsGamingSports

Responsibilities

Lead development of comprehensive research learning agenda to address key Prediction Markets strategic business priorities
Drive evolution and enhancement of brand and customer tracking initiatives specific to Prediction Markets business unit
Provide strategic insights partnership to Prediction Markets leadership team and cross-functional stakeholders
Manage Prediction Markets research budget allocation and vendor relationships
Manage direct reports, providing mentorship, performance management, and career growth opportunities
Lead team in executing complex qualitative and quantitative custom research projects from conceptualization to analysis and reporting
Oversee scoping of ad hoc research projects, methodology selection, sample specifications, survey development, and quality assurance
Synthesize data from custom research, syndicated sources, and internal analytics to generate actionable business recommendations and translate learnings into visually compelling presentations
Champion best practices for leveraging customer databases and lead efforts to maintain tools for extracting, visualizing, and reporting data
Build and maintain trusted relationships with cross-functional teams and present insights to senior leadership to drive strategic decision-making
Foster collaboration and information-sharing across the insights organization while driving team performance initiatives
Lead efforts to improve and discover innovative research methodologies and manage key vendor relationships
Ensure consumer insights are embedded in strategic conversations and drive the principle of putting the customer first

Qualification

Market researchConsumer insightsPeople managementStrategic insightsQualitative researchQuantitative researchAnalytical skillsBudget managementVendor relationshipsResearch toolsExcelPowerPointData visualizationOrganizational changeIntellectual curiositySports knowledgeGaming knowledgeTechnology knowledgePresentation skillsCommunication skillsCollaboration

Required

6+ years of market research and/or consumer insights experience with proven client-side leadership
2+ years of people management experience with demonstrated ability to develop and mentor teams
5+ years of experience managing complex custom research projects from conceptualization to completion
Experience leading strategic insights initiatives that drive business outcomes
Strong analytical skills with ability to integrate information from multiple sources into compelling strategic narratives
Excellent presentation and communication skills with experience presenting to senior leadership
Proven ability to manage budgets and vendor relationships
Experience in research tools and developing action standards/protocols
Collaborative leader with ability to influence cross-functional teams and drive organizational change
Ability to thrive in fast-paced environment and manage multiple strategic priorities
Intellectually curious with demonstrated enthusiasm in sports, gaming, or technology categories
Experience with Qualtrics, SPSS, or other research platforms required
Advanced Excel and PowerPoint skills with strong data visualization capabilities
Bachelor's degree required

Preferred

Advanced degree preferred

Benefits

Medical, vision, and dental insurance
Life insurance
Disability insurance
A 401(k) matching program
Paid personal time off
14 paid company holidays
Paid sick time in accordance with all applicable state and federal laws

Company

FanDuel is a gaming company that offers sportsbook, daily fantasy sports, horse racing, and online casino games.

Funding

Current Stage
Late Stage
Total Funding
$416.2M
Key Investors
Kohlberg Kravis RobertsShamrock Capital AdvisorsComcast Ventures
2020-12-03Acquired
2017-09-12Series E
2016-09-14Convertible Note· $55M

Leadership Team

leader-logo
Josh Ives
SVP Customer Experience Operations
linkedin
leader-logo
Caralyn Cooley
Chief People Officer
linkedin
Company data provided by crunchbase