Mainland · 16 hours ago
Public Relations Specialist
Mainland is a company focused on achieving concrete public relations results for clients. The Public Relations Specialist will be responsible for pitching to media outlets, developing relationships, and securing valuable placements for clients.
Responsibilities
The Account Executive will support PR efforts and work to secure press for clients
Daily pitching and securing of local, regional and national media coverage
Establish and maintain relationships with media – TV, print, radio, web, etc
Research media and develop creative story angles / news hooks to secure press
Interview franchise owners for a variety of clients to extract newsworthy angles
Support account manager or senior account manager with press release writing, media list creation and maintenance and other projects
Other duties may be assigned
Qualification
Required
Ability to be proactive and assertive in efforts to secure media
Fearlessness in phone pitching and constant engagement of the media
Writing experience – with a preference for press releases, articles, blogs and content marketing
Superb communication skills
Outgoing personality and hunger to learn
Preferred
Understanding of the media and what 'is and isn't a story,' the ability to create, develop and execute story angles and pitches
Proven book of media placements and business media connections
BA or BS in Public Relations, Mass Communications, Journalism, or related degree
1-3 years media relations, communications, publicity, journalism, or sales experience (or equivalent experience)
Company
Mainland
Mainland is an advertising company that provides content creation, digital, and content marketing services.
Funding
Current Stage
Early StageRecent News
Wanganui Chronicle
2025-10-31
2025-08-25
2025-06-21
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