Tailored Management · 6 hours ago
Trade Marketing Specialist
Tailored Management is seeking a Trade Marketing Specialist to support Amazon performance marketing initiatives. The role involves managing marketing calendars, conducting performance analysis, and collaborating with cross-functional teams to execute campaigns successfully.
ConsultingHuman ResourcesInformation Technology
Responsibilities
Extract results from various sources to fill monthly templates on marketing reporting and compiling performance summaries for eCommerce and brand teams
Assist in Ad-Hoc analysis, leveraging digital research platforms (e.g. Stackline, Google, etc.) to conduct analyses to translate data into actionable insights
Maintain comprehensive brand calendar, communicate and collaborate with brand teams to include new inputs (seasonal campaigns, product features etc.) and with eCommerce sales team to add promotion dates
Complete monthly invoicing reconciliation of marketing charges with actuals
Oversee flow of digital assets from brand teams to eCommerce team, following up and ensuring correct sizing and content needs for advertising and site content. Ensure delivery and implementation with relevant agencies
Assist in managing A+ Content, Brand Store, and BSP-related projects by ensuring the availability of all required assets, coordinating their transfer to the designated agency for execution, and overseeing updates in collaboration with the Digital Specialist
Assist in monitoring AI outputs and managing rejections in Vendor Central
Perform Q/A checks for New Collection setup, ensuring images are live and troubleshooting any issues
Support projects such as managing broken variations and SKU audit via Profitero with the help of the Digital Specialist
Qualification
Required
Bachelor's Degree in Marketing, Business, Communications, Merchandising, or relevant experience
2-3 years of experience working in performance marketing (ideally Amazon), analytics, e-commerce marketing
Proficient in Microsoft Excel
Analytical: Can interpret data and results, and highlight areas of focus to review with senior manager. Ideal candidate can make recommendations and contribute to strategy
Highly organized: Able to plan and prioritize work, manage multiple workstreams simultaneously, and manages time efficiently to ensure meeting key deadlines
Detail oriented: Seeks highest-standards and accuracy in their work
Strong communicator: Ideal candidate has strong communication skills and is proactive in coordinating with customers and stakeholders
Consumer oriented: Able to put themselves in the consumer's shoes to create content that is compelling, helpful and consumer-friendly
Preferred
Experience with Amazon and/or knowledge of marketplace management
Experience working in the optical or retail industry
Strong understanding of the retail environment and consumer
Company
Tailored Management
Tailored Management is a staffing and recruiting company that offers information technology staffing and recruitment services.