Director, Digital Marketing jobs in United States
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MetTel · 2 hours ago

Director, Digital Marketing

MetTel is a global communications solutions provider that offers a complete suite of managed services focusing on secure connectivity and network solutions. The Director of Digital Marketing will lead the development and execution of digital campaigns to drive brand awareness, demand generation, and customer acquisition across various online channels.

Communications InfrastructureTelecommunications

Responsibilities

Develop and lead the digital marketing strategy across web, email, SEO/SEM, social media, and paid advertising to enhance brand visibility and enhance lead capture, growing MetTel’s business across all key vertical markets
Create campaign calendar and oversee development of marketing campaign assets with creative and digital teams
Optimize performance of marketing campaigns
Manage marketing database
Collaborate with Inside Sales team implement and track campaigns as part of their outbound efforts
Oversee website redesign project with cross functional team and external agencies to improve brand visibility and user experience
Stay on top of digital trends, regulations, and competitive benchmarks
Manage day-to-day website updates and SEO, with digital team
Drive traffic, increase engagement, improve conversion rates, and maximize ROI across digital programs (web, email, social, search, ads)
Manage and mentor a team of digital specialists
Manage external agencies supporting digital initiatives
Manage marketing tech stack and digital marketing budget
Establish KPIs and prepare monthly & quarterly reports for senior leadership

Qualification

Digital B2B MarketingMulti-channel CampaignsSEO/SEMGoogle AdsWordPressHubSpotSalesforce.comAnalytical MindsetLeadershipProject ManagementCommunicationCollaborationPresentation SkillsCreative Problem-solving

Required

Bachelor's degree in Marketing, Business, or a related field
7+ years of demonstrated experience in digital B2B marketing with at least 2+ years in a leadership role
Experience managing direct reports and external agencies
Proven experience managing large-scale multi-channel campaigns
Experience with Wordpress, Hubspot, Salesforce.com, Google Ads, GA4 (strong knowledge of SEO, SEM, email automation, analytics)
Strong leadership, project management, communication, collaboration and presentation skills
Excellent organizational skills, strong follow-through, and the ability to work in a fast-paced, dynamic environment
Analytical mindset with creative problem-solving skills

Benefits

A bonus and/or long-term incentive may be provided as part of the compensation package
The full range of medical, financial, and/or other benefits

Company

MetTel integrates telecom and technology in innovative ways that breathe life into your business and drive it forward.

Funding

Current Stage
Late Stage

Leadership Team

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Marshall Aronow
Co-Founder & CEO
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Don Parente
Vice President - Public Sector Sales and Solution Architecture
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Company data provided by crunchbase