Field Marketing Manager jobs in United States
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Pollo Campero · 1 day ago

Field Marketing Manager

Pollo Campero is seeking a Field Marketing Manager to execute marketing initiatives and tactical plans tailored to specific market needs. The role involves developing local business plans, managing budgets, and providing sales analysis to drive community engagement and achieve sales goals.

Food and BeverageHospitalityInternetRestaurantsRetail
Hiring Manager
Andrea Girón
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Responsibilities

Execute national plans at the local market level with strategic grass roots and community focus
Develop and manage the execution of short-term local business plans (local store marketing) to build and maintain commercial relevance and achieve annual sales plans. Activities include, but are not limited to local promotions, partnerships, store communication and sales training)
Support the execution and management of local store marketing budget to comply with budget parameters, focused on community traffic drivers, community partners and catering
Provide comprehensive sales analysis by channel, day part, menu family and day of the week to understand business performance and uncover opportunities
Become the eyes and ears of marketing team at the field level and support relevant local feedback to strengthen program and plan development
Become a critical partner to local Operations team in developing relevant plans to achieve business objectives
Take on additional responsibilities as required to support the overall marketing efforts

Qualification

Field marketing experienceRestaurant marketingPromotion developmentBusiness AdministrationFluent in EnglishFluent in Spanish

Required

Bachelor's degree in Business Administration, Marketing, Communication or equivalent required
5+ years field marketing experience
Experience in restaurant marketing required
Required to spend at least 50% of time in the field

Preferred

Experience in development and execution of promotions to increase foot traffic and sales preferred
Fluent in English and Spanish is a plus

Company

Pollo Campero

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Pollo Campero is a franchised chain dining restaurant that offers its Famous Chicken—made from scratch, loved by all.

Funding

Current Stage
Late Stage

Leadership Team

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Blas Escarcega
Corporate Business Partner Corporacion Multi Inversiones Director of Finance and Administration
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Yvonne Estrada
HR Business Partner
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