Orkes · 1 hour ago
Demand Generation Manager
Orkes is a platform for developers to build durable, distributed event-driven applications. As a Demand Generation Manager, you will execute and optimize multi-channel marketing programs to drive awareness, engagement, and pipeline growth, leveraging digital channels and ABM strategies.
AppsArtificial Intelligence (AI)Cloud ComputingOpen Source
Responsibilities
Develop and execute demand generation campaigns across digital channels, including paid search (Google, Meta), LinkedIn, and other performance marketing platforms
Partner closely with the SDR team to drive account-based marketing (ABM) programs and engage high-value accounts
Continuously test, measure, and optimize campaigns, using data-driven insights to refine targeting, messaging, and execution
Plan and execute in-person events, including trade shows, industry conferences, and field events, ensuring seamless coordination and maximum ROI
Collaborate with cross-functional teams to create compelling campaigns that resonate with our audience
Own pipeline goals, ensuring marketing-driven leads and sales qualified opportunities (SQLs) contribute meaningfully to revenue growth
Qualification
Required
3+ years of experience in demand generation, growth marketing, or digital marketing, ideally within a VC-backed startup environment at the Series B, C, or D stage, with a proven track record of driving pipeline growth
Strong analytical skills, with hands-on experience running growth experiments across demand channels, performing A/B testing, and presenting performance insights and recommendations to senior executives
Expert in paid search, and hands-on experience with LinkedIn Ads, and other digital channels
Deep understanding of ABM strategies, including account selection, personalized campaigns, and sales alignment
Experience planning and executing in-person events with measurable impact on lead generation and pipeline acceleration
Strong analytical skills—comfortable with data analysis, A/B testing, and reporting to optimize performance
A results-driven mindset, with a passion for experimentation and a bias for action
Preferred
You have worked in B2B SaaS marketing, particularly in developer-focused or enterprise technology markets
You have executed campaigns on both Paid Search and LinkedIn without any agency support
You have reduced your company's reliance on paid ads by leveraging an ABM approach
You are proficient with Hubspot (our CRM), 6Sense and other Martech tools
You thrive in a fast-paced, high-growth environment and enjoy building programs from the ground up
Benefits
Comprehensive health coverage including medical, dental, and vision
Flexible PTO
Support for personal development
Company
Orkes
Orkes is a microservices and workflow orchestration platform.
Funding
Current Stage
Early StageTotal Funding
$29.3MKey Investors
Nexus Venture Partners
2024-02-21Series A· $20M
2022-02-28Seed· $9.3M
Recent News
2025-10-12
2025-09-16
Company data provided by crunchbase