Trilyon, Inc. · 5 hours ago
Demand Generation Manager
Trilyon, Inc. is seeking a Senior Marketing Manager to lead content and demand generation for SMB audiences. The role involves owning the global editorial strategy and driving high-impact campaigns while collaborating with various teams to optimize performance.
Responsibilities
Lead the development and execution of a global editorial calendar to drive awareness, interest, and demand for key AI solutions
Build and scale demand generation campaigns across content, programs, webinars, events, and social
Partner with Marketing Ops and Analytics to track campaign performance, pipeline impact, and ROI
Support content and messaging for flagship events (e.g., industry conferences, tentpole events)
Develop and manage SMB customer stories and references
Collaborate cross-functionally to ensure alignment across regions and teams
Qualification
Required
8–10 years of experience in marketing, with strong exposure to B2B demand generation
Hands-on experience with content marketing, campaign management, and inbound growth
Experience working with or marketing to small and medium-sized businesses (SMBs)
Strong analytical mindset — comfortable using data to optimize campaigns
Excellent communication, stakeholder management, and project management skills
Bachelor's degree in Marketing or equivalent practical experience