Senior Digital Marketing & Demand Generation Analyst jobs in United States
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RAPIDFORT · 2 hours ago

Senior Digital Marketing & Demand Generation Analyst

RapidFort is seeking a senior, data-driven digital marketing expert to analyze and optimize demand generation across various platforms. This role focuses on turning performance data into actionable insights to improve demand quality, efficiency, and pipeline contribution.

Cloud ManagementCloud SecurityCyber SecurityInformation TechnologySaaSSoftware
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Hiring Manager
Sean Mostafavi
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Responsibilities

Analyze performance across LinkedIn Ads, Google Ads (Search, Demand Gen, Display), Reddit Ads, and website traffic
Conduct deep analysis in GA4 to understand user behavior, conversion paths, and funnel drop-offs
Identify high-performing campaigns, keywords, audiences, and creatives
Recommend budget allocation and scaling decisions based on ROI and lead quality
Evaluate and optimize CPA, impression share, conversion rates, and funnel efficiency
Build dashboards and reporting for marketing and executive stakeholders
Partner with demand gen, content, and sales teams to align spend with ICP and revenue goals
Design and run ongoing tests and experiments to improve performance

Qualification

LinkedIn AdsGoogle AdsGoogle AnalyticsReddit AdsB2B demand generationMulti-channel attributionData analysisExecutive communication

Required

5–10+ years of hands-on experience in digital marketing, demand generation, or performance marketing
Proven expertise with LinkedIn Ads
Proven expertise with Google Ads (Search, Demand Gen, Display)
Proven expertise with Google Analytics / GA4
Proven expertise with Reddit Ads
Strong understanding of B2B demand generation, enterprise sales cycles, and lead quality vs. volume
Experience with multi-channel attribution and funnel analysis
Ability to translate complex data into clear, executive-ready insights

Company

RAPIDFORT

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RapidFort secures containerized software supply chains by auto-removing 95% of CVEs—accelerating compliance and delivery.

Funding

Current Stage
Growth Stage
Total Funding
$10.75M
Key Investors
Alumni VenturesFelicis
2025-06-20Seed
2024-08-27Seed
2022-06-16Seed· $8.5M

Leadership Team

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Mehran Farimani
Co-Founder and CEO
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Rajeev Thakur
Co-Founder & CTO
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Company data provided by crunchbase