Palo Alto Networks · 21 hours ago
Sr. Ad Operations Manager
Santa Clara, CA
Full-time
Onsite
Senior Level, Lead/Staff
$167K/yr - $270K/yr
8+ years expPalo Alto Networks is dedicated to protecting our digital way of life through innovation and impact. They are seeking a Senior Ad Operations Manager to architect and scale their global Ad Ops ecosystem, optimizing core business processes and providing critical data-driven insights to support hyper-growth within the Digital Marketing team.
Agentic AICloud SecurityCyber SecurityNetwork SecuritySecurity
No H1B
Responsibilities
Own the global daily operations within the Google Ad Server (CM360/GAM), Facebook, and Demandbase, acting as the final authority on campaign setup and targeting
Spearhead the technical QA process for all ad creative (static, rich media, video, and third-party tags) to ensure they meet specification standards and function flawlessly
Own the execution and QA of ad serving across all publisher websites, managing UTM, Google CLID, and tracking mechanisms to ensure comprehensive data capture
Serve as the principal technical liaison for resolving complex ad-serving, tracking, and reporting discrepancies with internal teams, agencies, and partners
Maintain the organization’s master ad tags and tracking pixels, ensuring seamless integration with various media channels
Partner with 3rd party data providers (e.g., Demandbase, LiveRamp) to ensure precise and relevant targeting architecture
Lead the technical onboarding and setup of new ad-tech vendors, ensuring seamless integration with the existing advertising stack
Document and implement scalable best practices for campaign trafficking and naming conventions to reduce human error and maximize efficiency
Qualification
Required
Bachelor's degree with 12 years of experience or Master's degree with 8 years of experience or PhD with 5 years of experience in Ad Operations or Ad Technology
Expert-level proficiency and hands-on experience with Google Campaign Manager 360 (CM360) and/or Google Ad Manager (GAM)
Deep understanding of HTML, JavaScript, rich media formats, VAST/VPAID for video, and global privacy regulations (GDPR, CCPA)
Proven ability to diagnose and resolve complex technical issues independently under high-pressure deadlines
Preferred
Expert proficiency in DV360, SA360, and social platforms (LinkedIn, Facebook, X)
Familiarity with DSPs like Demandbase, The Trade Desk, or Adobe Advertising Cloud
Experience with reporting from web analytics tools such as Google Analytics or Adobe Analytics
Ability to translate complex technical requirements into actionable insights for non-technical stakeholders
Benefits
Restricted stock units
Bonus
Company
Palo Alto Networks
Palo Alto Networks is a cybersecurity company that offers cybersecurity solutions for organizations.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$65MKey Investors
Icon VenturesLehman HoldingsGlobespan Capital Partners
2012-07-20IPO
2008-11-03Series C· $10M
2008-08-18Series C· $27M
Leadership Team
Helmut Reisinger
CEO EMEA
Nikesh Arora
Chairman CEO
Recent News
Computer Weekly
2026-02-03
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Private Equity Wire
2026-02-02
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