Digital Media Management · 17 hours ago
Social Media Analyst
United States
Full-time
Remote
Entry, Mid Level
$55K/yr - $65K/yrDigital Media Management (DMM) is a full-service social media agency that specializes in 360 campaigns for the entertainment, games, and consumer brands industries. The Social Media Analyst will analyze social media campaign data across various platforms and tools, focusing mainly on organic social media campaigns to provide data-driven insights that support social strategies.
Brand MarketingDigital MediaMedia and EntertainmentSocial Media Marketing
Responsibilities
Reviews social media campaign performance and produces, visualizes, and analyzes metrics to make recommendations
Helps source and identify social media trends and makes suggestions on how they can be applied to campaigns
Dives into user engagement and conversion data to determine the effectiveness of copy and community management tactics
Develops a strong understanding of project-based audience targets and how we can tap into them
Researches online fan communities and makes recommendations on how to best engage
Takes data and observations and uses them to construct detailed reports and visual presentations
Builds out dashboards that lead to effective campaign reporting and tactical learnings based on social media campaign objectives
Collaborates closely with the accounts, strategy, partnerships, and creative teams to support their work with data-driven insights
Qualification
Required
Previous experience in a social media analytics role
Previous experience working on entertainment industry social media campaigns
Strong understanding of all social networks, their functionality, and the marketing and digital advertising landscape
Can provide examples of using social media analytics to increase the performance of a campaign
Exceptional project management skills with a keen eye for detail
Experience with creative storytelling, synthesizing channel insights, and the ability to bring consumer data to life for marketing stakeholders
Experience conducting data analysis including data cleanup & normalization, and developing insights and strategic recommendations based on data analysis
Preferred
Digital Media agency experience strongly preferred
Benefits
DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs.
Employer paid life insurance
A tax-advantaged health savings account (HSA)
A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested
Paid family leave
Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days
DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays
DMM offers DEI specific training focused on preventing discrimination and harassment in the workplace
ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences
Generous donation match to non-profits of interest to our employees
Extensive onboarding that includes working with multiple departments to learn the DMM way
Frequent trainings on the latest tools and trends and how to optimize them for our clients
Company
Digital Media Management
Digital Media Management helps brands navigate social media channels, activate fan bases, and secure brand partnerships.
Founded in 2010
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2023-03-30Acquired
Leadership Team
Adam Reynolds
COO
Company data provided by crunchbase