Xometry · 14 hours ago
Director, Marketplace Marketing
Lexington, KY
Full-time
Hybrid
Director/Executive
$150K/yr - $180K/yr
12+ years expXometry is a digital marketplace that connects manufacturers with buyers to facilitate growth and efficiency in the manufacturing sector. The Director, Marketplace Marketing will lead marketing strategies focused on buyer acquisition and global partner engagement, ensuring alignment with business goals and measurable performance. This role combines strategic vision with hands-on execution, requiring strong collaboration across various teams.
3D PrintingArtificial Intelligence (AI)Industrial EngineeringSoftware
Responsibilities
Buyer Acquisition & Growth: Define and execute marketing strategies to accelerate revenue growth and increase market share among U.S.-based buyers
Collaborative Sales Enablement: Partner closely with the Sales organization to co-develop messaging, competitive insights, and tools that empower the U.S. sales team to win
Market-Driven Campaigns: Ensure all buyer-facing campaigns and messaging frameworks are grounded in the "voice of the buyer," translating market trends into distinctive, audience-centric execution
Engagement & Retention: Drive the strategy for deepening engagement with our global supplier base, ensuring partners see continuous value in the Xometry ecosystem
Collaborative Partner Recruitment: Work in lockstep with Operations and Network teams to support the recruitment of high-quality global partners through targeted marketing programs
Partner Value Proposition: Define and amplify the global partner narrative, ensuring it resonates across different regions while maintaining a consistent brand voice
Cross-Functional Partnership: Forge deep relationships across Sales, Product, Operations, and Marketing to ensure all marketplace and partner initiatives are tightly aligned with business priorities and product roadmaps
Performance & ROI: Establish measurement frameworks to track performance across both buyer and partner workstreams; apply data-driven insights to refine strategy and demonstrate clear business impact
Player/Coach Leadership: Lead, mentor, and develop a high-performing team while remaining actively involved in day-to-day strategic execution
Qualification
Required
12+ years in B2B marketing, with at least 5 years leading teams; experience in tech based businesses, SaaS, or marketplace environments strongly preferred; technical or manufacturing familiarity/background a plus
Collaboration Expert: Exceptional ability to work cross-functionally across Sales, Product, Operations, and Marketing to align around growth priorities
Market-Centric Mindset: Highly skilled at capturing and applying the 'voice of the market' to ensure all marketing efforts resonate with the target audience
Experience creating supplier or partner engagement programs that scale participation and value
Strong creative sensibility, with the ability to evaluate and guide campaign concepts, messaging, and storytelling
Solid analytical capabilities; skilled at applying data, research, and dashboards to optimize programs and demonstrate ROI
Excellent communicator, able to translate complex offerings into compelling, audience-relevant value propositions
Skilled collaborator and influencer, capable of aligning executives and peers around marketplace growth priorities
Strong people leader with experience developing managers and building high-performing teams
Thrives in a fast-paced, high-growth environment; able to balance near-term priorities with long-term brand building
Preferred
Proficiency with Salesforce, HubSpot (or equivalent marketing automation), and analytics tools (e.g., Looker, GA)
Benefits
401(k) match
Medical, dental and vision insurance
Life and disability insurance
Generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave
EAP
Other wellbeing resources
Company
Xometry
Xometry is an online marketplace that allows customers to access a network of machine shops and custom manufacturers.
1001-5000 employees
H1B Sponsorship
Xometry has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2023 (1)
2022 (1)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
$447.2MKey Investors
T. Rowe PriceBosch VenturesGreenspring Associates
2025-06-10Post Ipo Debt· $250M
2021-06-30IPO
2020-09-09Series E· $75M
Leadership Team
Randy Altschuler
Founder and CEO
James Miln
Chief Financial Officer
Recent News
2026-01-16
2026-01-13
2026-01-09
Company data provided by crunchbase