Mercedes-Benz USA · 4 hours ago
Customer Data Management Junior Associate Consultant (Intern)
Atlanta, GA
Internship
Hybrid
Intern, Entry LevelMercedes-Benz USA is responsible for the sales, marketing, and service of all Mercedes-Benz and Maybach products in the United States. The Customer Data Management Junior Associate Consultant will support the Personalization Program to enhance customer experiences and drive business results through data analysis and collaboration across business units.
AdvertisingAutomotiveMachinery Manufacturing
Responsibilities
Assist with Personalization implementation to prioritize use cases that increase Digitally-Triggered Offline Sales (DTOS)
Identify and implement process improvements based on customer data, trends and needs of the business
Work in a cross-functional environment with Agency, IT and Business teams to identify Personalization use cases that enhance customer experience and drive business results
Track and report out key performance indicators across channels and optimize performance of Personalization use cases and audience/segmentation strategy
Define new audience and segmentation journey’s using Salesforce tools such as Salesforce Data Cloud and Salesforce Marketing Cloud Personalization
Alignment of all activities with MB Canada counterparts to advance the Personalization Program
Responsible for leading all analytics initiatives within the Personalization Program, including measurement strategies for personalization and the dynamic content supply chain
Qualification
Required
Bachelor‘s Degree (accredited school) or equivalent work experience with emphasis in Marketing Analytics, Marketing, or Digital Marketing or currently pursuing Master's Degree in one of these areas
Available from February 2026 – August 2026 (with opportunity to extend in 3 month increments)
Hybrid in-person schedule, minimum 20 hours (up to a max of 30 hours) per week
Proof of Proficiency (Portfolio, Recommendation Letters, etc.)
Preferred
Proven ability to analyze and interpret data to make sound decisions based on KPIs, Metrics, and performance trends
Proficient at building and maintaining strong working relationships with a prioritized focus on collaboration with multiple business units
Soft Skills: driven-to-win, open-minded, strategic-thinking, persistent, team-player, strong oral and written communication skills
Minor experience with market research sources, data analysis techniques, and methodologies from various research tools/organization
Automotive Business, Digital Marketing and Personalization, Business Management (communication, process methodology) is a Mercedes-Benz USA, LLC
Benefits
Mitarbeiterhandy möglich
Mitarbeiter Events
Gesundheitsmaßnahmen
Betriebliche Altersversorgung
Mobilitätsangebote
Flexible Arbeitszeit möglich
Mitarbeiterrabatte möglich
Coaching
Mitarbeiterbeteiligung möglich
Parkplatz
Gute Anbindung
Barrierefreiheit
Kinderbetreuung
Kantine, Café
Company
Mercedes-Benz USA
MBUSA is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States.
Founded in 1965
1001-5000 employees
H1B Sponsorship
Mercedes-Benz USA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (6)
2023 (6)
2022 (5)
2021 (12)
2020 (3)
Funding
Current Stage
Late StageLeadership Team
Dimitris Psillakis
Head of Marketing and Sales North America and CEO
Sanjeev Sharma
Head of IT Infrastructure and Cross Functions Marketing & Sales (CTO)
Recent News
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