SusieCakes Bakery · 10 hours ago
Short-Form Video Content Creator
SusieCakes is a bakery known for its nostalgic dessert favorites and aims to connect through celebration. They are seeking a creative Short-Form Video Content Creator to produce engaging video content for TikTok and Instagram Reels to enhance brand awareness and connect with new audiences.
BakeryRestaurants
Responsibilities
Create short-form video content for TikTok and Instagram Reels
Film, edit, and deliver high-quality video content on a consistent basis
Execute content aligned with a monthly content calendar while also pitching original creative concepts
Collaborate directly with Susie Sarich on content for her personal Instagram account
Stay current on TikTok trends, sounds, formats, and cultural moments
Develop content that feels native, authentic, and platform-specific
Optimize videos for strong hooks, pacing, retention, and discoverability
Schedule all short-form video content on Instagram and TikTok
Ensure posts publish correctly and troubleshoot any scheduling or posting issues
Save, label, tag, and organize all video content within SusieCakes marketing systems
Write engaging, on-brand copy to accompany all video content
Support brand awareness and audience growth across social platforms
Monitor performance and use insights to understand what content is resonating
Apply learnings to continuously improve future content and creative approaches
Qualification
Required
1–3 years of experience creating short-form video content, with a portfolio showcasing creative range (brand or personal work)
Strong understanding of TikTok and short-form video culture
Excellent instincts for storytelling, hooks, pacing, and trend-driven content
Comfortable both on camera and behind the camera
Familiarity with Instagram, TikTok, and short-form social media best practices
Strong writing skills with a clear understanding of brand voice and tone
Highly organized with the ability to manage deadlines and work independently
Proactive, collaborative, and solutions-oriented mindset
Passion for food, lifestyle, or joyful consumer brands
Must be able to speak, read, and write English for safety purposes
Preferred
Bachelor's degree preferred; equivalent professional experience considered
Experience in food, hospitality, or lifestyle brands is a plus
Company
SusieCakes Bakery
SusieCakes is the premier All-American, Home-Style Bakery with the most delicious baked goods you have ever tasted.
Funding
Current Stage
Growth StageRecent News
2025-03-14
The Journal Record
2025-02-19
Company data provided by crunchbase