Fonterra · 2 hours ago
Brand Manager - NZMP
Fonterra is a global dairy co-operative that values care, collaboration, and contribution. They are seeking a Brand Manager for NZMP to localize global brand strategies, develop campaigns, and enhance brand presence in North America.
Responsibilities
Localise global NZMP brand strategy; build annual brand plans for the U.S. market, with clear objectives, budgets, and KPIs
Lead end-to-end campaign development (web, social, CRM, trade events, sales enablement)
Develop compelling product and category narratives, sales tools, and customer value propositions
Track campaign performance and brand health; use insights to refine messaging and channel mix
Collaborate across global/regional marketing, sales, and communications
Manage brand packing across Global Markets
Qualification
Required
Proven ability to build brand preference via integrated campaigns and high-quality content
Strong experience in stakeholder management, agency leadership, and budget ownership
Strong customer communication skills with external and internal stakeholders
Data-driven mindset; comfortable with campaign analytics, dashboards, and insight translation
Preferred
5-8+ years in B2B brand/marketing (food ingredients, nutrition, or adjacent industries preferred)
5+ years experience in Graphic design
Benefits
Fair and equitable pay
Health and well-being programs (medical, mental health support)
Professional development opportunities
Career growth support
Work-life balance options (flexible/hybrid working where possible)
Parental leave support
Employee recognition
Support for community involvement and cultural connection
Company
Fonterra
Fonterra Cooperative Group is the world's largest exporter of dairy products, a leader in dairy science and innovation, and a partner to many of the world's leading food companies.
Funding
Current Stage
Late StageTotal Funding
$0.27MKey Investors
Callaghan Innovation
2017-12-20Grant· $0.27M
Recent News
Food & Drink Business
2025-12-09
2025-12-09
2025-11-26
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