Career Coaching Cloud · 19 hours ago
Brand Manager (Apparel)
Gardena, CA
Full-time
Onsite
Mid, Senior Level
5+ years expCareer Coaching Cloud is seeking a Brand Manager with apparel experience to oversee the scrub business. The role involves managing brand standards, coordinating cross-functional teams, and ensuring alignment with product and marketing strategies.
Professional Training & Coaching
Responsibilities
Serve as Barco’s primary day-to-day liaison with the Skechers brand, including product, marketing, and digital teams
Manage all approval submissions through the Skechers licensing portal, including:
Seasonal product
Colorways and fabrics
Trims and packaging
Marketing and digital assets
Amazon-specific marketing requests
Maintain a strong understanding of brand standards to ensure brand consistency across product and marketing
Fully own and manage the end-to-end seasonal calendar, ensuring deadlines across product, merchandising, marketing, and sales are achieved
Lead all internal milestone meetings to keep cross-functional teams aligned (Product, Design, Merchandising, Sales, Marketing, Operations)
Track deliverables, anticipate bottlenecks, and proactively communicate risks and solutions
Partner closely with Product, Design, Merchandising, and Sourcing to ensure assortments are aligned with:
Licensor expectations
Distribution and channel strategy
Support the development of seasonal line plans and narrow, strategic assortments for key accounts and group business
Work directly with Marketing and Digital teams for:
Campaign alignment
Amazon marketing approvals
Digital content needs
Online brand consistency
Collaborate with Marketing on GTM tools, sales enablement, photography, video, digital assets, and D2C/eMarketplace strategies
Partner with the SVP of Sales & Business Development to ensure product and marketing align with:
Wholesale strategy
Group business needs
EMarketplace/Amazon plans
Key account opportunities
Provide brand insights and support to regional reps, strategic accounts, and eCommerce
This role will speak with:
International licensees
Middle-East, Australia, Japan,, China, Europe, U.K., LATAM (marketing, product, digital). All appropriate International Distributors
Ensure all operational and system needs are aligned with the Skechers program, including:
SKU setup
Trims
Packaging
Photography timelines
Sample requirements
Collaborate with Operations and Supply Chain to support forecasting, inventory plans, and on-time delivery
Qualification
Required
5+ years in brand management, merchandising, product marketing, or related apparel/consumer goods roles
Bachelor's degree
Experience working with licensed brands a strong plus
Excellent calendar management discipline and ability to run complex cross-functional workflows
Strong communication skills with the ability to influence without authority
Detail-oriented, organized, and comfortable managing multiple streams of approvals
Ability to understand product, marketing, and sales fundamentals
Proficiency with project management tools and workflow systems
Company
Career Coaching Cloud
The Career Coaching Cloud has been 25 years in the making.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase