Beztak · 1 day ago
Digital Marketing Manager
Farmington Hills, MI
Full-time
Onsite
Entry, Mid Level
1+ years expBeztak, a national Real Estate Development, Construction and Property management company, wants you to join our family of talented individuals. They are seeking to hire a Digital Marketing Manager to join their team, in-person in Farmington Hills, MI, responsible for managing various digital marketing initiatives and enhancing the company's online presence.
ConsultingReal Estate
Responsibilities
Maintain a strong knowledge of various company marketing tools and programs including Yardi, RentCafe, G5 websites, G5 CMS, Manage Engine Ticket Center and others as needed
Partner with web company to manage the design and build of property websites
Craft creative copy for websites and ensure content is monitored and updated regularly and as needed
Collaborate with the Director of Digital Marketing and website provider on digital marketing initiatives to manage, analyze and execute implementation of SEO/SEM strategy – keeping pace with industry trends
Evaluate various marketing software and systems to make meaningful recommendations of new products that will enhance the site team ability to rent apartments and offer superb customer service
Coordinate new product launches and collaborate with the internal training department on best practices training procedures
Perform regular marketing software audits and manage product enhancements
Initiate marketing software and product start-ups at property takeovers
Manage all property photography: inventories current selections, makes recommendations and coordinates photo shoots and shot lists, catalogues, and uploads images to various feed sources for online display
Assist in creation of marketing materials for apartment projects (branding, floor plans, brochures)
Partner with Regional Managers to create marketing plans and content for email blasts and outreach for properties with occupancy challenges
Ensure quality and brand stands are met
Qualification
Required
Maintain a strong knowledge of various company marketing tools and programs including Yardi, RentCafe, G5 websites, G5 CMS, Manage Engine Ticket Center and others as needed
Partner with web company to manage the design and build of property websites
Craft creative copy for websites and ensure content is monitored and updated regularly and as needed
Collaborate with the Director of Digital Marketing and website provider on digital marketing initiatives to manage, analyze and execute implementation of SEO/SEM strategy – keeping pace with industry trends
Evaluate various marketing software and systems to make meaningful recommendations of new products that will enhance the site team ability to rent apartments and offer superb customer service
Coordinate new product launches and collaborate with the internal training department on best practices training procedures
Perform regular marketing software audits and manage product enhancements
Initiate marketing software and product start-ups at property takeovers
Manage all property photography: inventories current selections, makes recommendations and coordinates photo shoots and shot lists, catalogues, and uploads images to various feed sources for online display
Assist in creation of marketing materials for apartment projects (branding, floor plans, brochures)
Partner with Regional Managers to create marketing plans and content for email blasts and outreach for properties with occupancy challenges
Ensure quality and brand stands are met
Customer Service Orientation – extends to both internal and external customers
Strong project management skills
Confident and dynamic personality
Strong creative outlook
Proficient computer skills including but not limited to Microsoft Office, Google Docs, and marketing programs
Bachelor's degree in Marketing or similar, preferred
1-2 years' experience in marketing, preferred
Preferred
Bachelor's degree in Marketing or similar, preferred
1-2 years' experience in marketing, preferred
On site property management experience, a plus
Benefits
401(k) with an employer match for every dollar contributed, up to 6% of eligible compensation
Generous Paid Time Off in addition to paid company holidays and a “Float” Holiday to celebrate a day or holiday that you hold special
Life Insurance, provided at no cost to the employee.
Five medical plan options – several including a Health Savings Account with an employer contribution
Employee Assistance Program – free, and confidential services for a variety of needs: counseling, pet care, financial services, vacation planning, and more!
Employee Referral Program
Tuition Reimbursement Program
Company
Beztak
Beztak is a real estate development and construction management firm based in Michigan.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Samuel Beznos, Sr.
CEO
Elizabeth McCririe
Chief Operating Officer
Recent News
Globe Newswire
2024-04-20
Company data provided by crunchbase