Mirakl · 10 hours ago
Associate Digital Marketing Manager
Boston, Massachusetts, United States
Full-time
Hybrid
Mid Level
$75K/yr - $95K/yr
3+ years expMirakl is the leading provider of eCommerce software solutions, empowering retail and B2B enterprises with advanced technology. The Associate Digital Marketing Manager will develop and execute multi-channel digital campaigns to drive engagement, lead generation, and revenue growth, while collaborating with various teams to align strategies with business priorities.
E-CommerceEnterprise SoftwareMarketplaceSaaS
Responsibilities
Develop and execute digital channel strategies across LinkedIn, 6sense Display, Google Ads, Reddit, Meta, and emerging platforms to amplify content, events, demand generation offers, and integrated campaigns
Determine optimal digital channel distribution plans for all marketing assets, including thought leadership content, webinars, field events, demand gen offers, customer announcements and launches, by mapping the right content to the right channels and audiences
Build, launch, and manage multi-channel digital advertising campaigns in partnership with the growth marketing team to drive awareness, engagement, and pipeline generation
Write compelling ad copy for all digital channels, leverage Canva to navigate and customize design templates, and contribute to creative direction and design briefing
Design and implement sophisticated retargeting frameworks across platforms to nurture prospects throughout their buyer journey and maximize conversion rates
Conduct ongoing campaign optimization through continuous A/B testing of creative, messaging, audience targeting, and bidding strategies
Leverage AI tools to accelerate campaign planning and execution—supporting audience insights, ad copy/creative iteration, A/B test ideation, and performance optimization across channels
Own digital advertising analytics and reporting, partnering with the revenue operations team to provide deep-dive performance analysis and data-driven recommendations to optimize ad spend
Partner cross-functionally with content, product marketing, sales, and field marketing teams to align digital distribution strategies with business priorities
Manage digital advertising budgets, ensuring efficient allocation across channels and campaigns to maximize pipeline contribution
Campaign setup and operations including: Hubspot, Salesforce, & 6Sense
Qualification
Required
Bachelor's Degree in marketing, communications, or related field
3+ years of relevant work experience in programs or digital marketing, preferably in a high tech environment
Proven success in marketing programs and project management
Ability to work in a fast-paced environment with multiple stakeholders
Demonstrated ability to organize, prioritize, and multitask under tight deadlines
Detail oriented individual that takes initiative to define and improve processes
Working knowledge of marketing automation, CRM, and advertising platforms
Ability to travel when necessary; Periodic international travel required (Paris)
Preferred
Hubspot, Salesforce, & 6Sense experience a plus
Canva, video editing tool, or other creative experience a plus
Experience with marketing reporting
Proven history of using AI to optimize and launch campaigns
Benefits
Health
Dental
401(k) match plan
Commuter
PTO
Company
Mirakl
Mirakl is a SaaS solution that helps enterprises manage their marketplace and drop-ship business.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$1.06BKey Investors
Silver LakeBain Capital Ventures83North
2023-08-01Debt Financing· $110.08M
2021-09-21Series E· $555M
2020-09-22Series D· $300M
Leadership Team
Adrien Nussenbaum
Co-founder and Co-CEO Mirakl
Philippe Corrot
Co-founder & CEO
Recent News
2026-01-11
2025-12-18
Company data provided by crunchbase