Gabriel Talent Consulting · 12 hours ago
VP, Marketing (B2B Demand Generation, Product Marketing, and Content)
Greater Tampa Bay Area
Full-time
Onsite
Director/ExecutiveGabriel Talent Consulting is a high-growth healthtech and AI company looking for a Vice President of Marketing. The role involves rebuilding the B2B Growth Engine by owning the marketing strategy, evolving product marketing, and driving growth through digital channels.
Computer Software
Responsibilities
Own the overall Marketing Strategy; sharpen positioning, messaging, and differentiation for enterprise buyers
Evolve our product marketing strategy, turning product capabilities into clear, compelling narratives that Sales can use to win complex, multi-stakeholder deals
Partner closely with Sales and Customer Success to target the right accounts, accelerate deal cycles, and support renewals and expansions
Drive growth through hands-on execution across digital channels: paid search, paid social, retargeting, lifecycle, ABM, and anything else that moves the pipeline
Build the funnels, dashboards, and attribution models that make performance visible and let us double down on what works
Manage and develop a team of ~8+ across product marketing, digital, lifecycle, and demand gen, raising the bar on performance and execution
Use AI, automation, and rapid testing to improve messaging, targeting, and campaign performance
Qualification
Required
Experience in B2B Demand Generation, Product Marketing, and Content Marketing
Proven track record of building and executing marketing strategies that drive predictable pipeline and revenue
Ability to connect dots across teams and think in experiments
Experience with digital marketing channels including paid search, paid social, retargeting, lifecycle, and ABM
Experience managing and developing a team of 8+ across product marketing, digital, lifecycle, and demand generation
Strong analytical skills to build funnels, dashboards, and attribution models
Experience using AI and automation to improve messaging, targeting, and campaign performance
Ability to thrive in ambiguity and solve problems with clarity
Strong accountability and outcome-driven mindset
Benefits
Competitive salary and equity compensation
Comprehensive health benefits (Medical, Dental, Vision)
Company
Gabriel Talent Consulting
Hiring smart people for smart people.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase