Associate Director, Peer to Peer Marketing Delivery jobs in United States
cer-icon
Apply on Employer Site
company-logo

Novartis · 13 hours ago

Associate Director, Peer to Peer Marketing Delivery

Novartis Pharmaceuticals Corporation is seeking an Associate Director for Peer to Peer Marketing Delivery. This strategic marketing role focuses on delivering top-tier HCP education and elevating peer to peer promotional activities, while collaborating with various teams to enhance HCP engagement and education initiatives.

BiotechnologyHealth CareMedicalPharmaceuticalPrecision Medicine

Responsibilities

Serve as a marketing point of contact across teams and functions, partnering closely with professional promotions marketing team, media, and digital team, medical, and sales leadership to effectively build and deliver HCP education that resonates with the marketing strategy and brand vision
Define and implement an impactful delivery of HCP education, utilizing marketing analytics to measure success and drive program enhancements
Identify and apply industry-leading best practices in peer-to-peer marketing, ensuring improved consistency and impact across HCP education initiatives
Share best practices across the HCP Education Delivery team, fostering a culture of marketing collaboration and brand consistency
Actively contribute to the development of the HCP experience roadmap and HCP Impact plan, integrating marketing campaigns with educational components to enhance HCP engagement
Partner effectively with HCP facing functions and teams, including the field, to achieve HCP education objectives and deliver an integrated education experience
Collaborate with the HCP Marketer and the Customer Engagement teams to support HCP Education and field communication and training activities, as appropriate, ensuring alignment with overall marketing campaigns

Qualification

Commercial marketing experienceProject management skillsCross-functional leadershipMarketing analyticsHCP education programsAgilityCustomer orientationStakeholder engagementCommunication skillsNegotiation skills

Required

Bachelor's degree in a related field is required
A minimum of 5 years of commercial marketing experience, with a proven track record of building scalable HCP education programs
Alternatively, candidates with 2 years of marketing experience and completion of a postdoctoral fellowship at a major pharmaceutical company will also be considered
Demonstrated ability to communicate scientific data effectively to a variety of audiences
Experience in driving enterprise-wide initiatives that enhance the HCP experience and demonstrate measurable improvements
Proven project management skills, with the ability to lead and deliver multiple top-priority projects on time, within scope, and on budget
A strategic and analytical mindset is essential, as demonstrated by key projects or initiatives
Accomplished cross-functional leadership skills, with the ability to collaborate effectively with various teams and stakeholders

Preferred

Master of Science, and/or MBA preferred
Multi-functional experience in Pharmaceutical or Healthcare
Prior work within a center of excellence model, where consistent standards, best practices, and knowledge sharing were effectively implemented

Benefits

Health, life and disability benefits
A 401(k) with company contribution and match
A variety of other benefits
Generous time off package including vacation, personal days, holidays and other leaves

Company

Novartis

company-logo
Novartis is a pharmaceutical company that researches and develops medicines for serious diseases to improve and extend people's lives.

Funding

Current Stage
Public Company
Total Funding
$2.49B
Key Investors
Bill & Melinda Gates Foundation
2024-06-19Post Ipo Debt· $2.49B
2018-02-14Grant· $6.5M
2000-05-19IPO

Leadership Team

leader-logo
Daniel Grant
Vice President & Global Program Head
linkedin
leader-logo
John von Brachel
VP, Head of Content Lab
linkedin
Company data provided by crunchbase