Digital and Content Marketing Specialist jobs in United States
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Schaeffler · 3 hours ago

Digital and Content Marketing Specialist

Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. The Digital and Content Marketing Specialist will develop and execute digital marketing plans, manage content calendars, and analyze campaign performance to promote the Schaeffler brand effectively.

AutomotiveIndustrialIndustrial ManufacturingManufacturing
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Responsibilities

Develop and execute digital marketing plan that integrates social media, email, advertising and content marketing to promote Schaeffler brand
Develop engaging, consistent content across channels, utilizing SEO/SEM for visibility, and manage content calendars and workflows for timely delivery
Maintain content calendar – planning and managing materials to ensure consistent publication and distribution
Monitor social media metrics and report findings
Manage campaigns, from running paid ad campaigns to providing ad performance analysis
Manage email marketing initiatives from campaign creation to performance tracking
Meet local and global key performance indicators (KPIs)
Develop and create engaging content and templates for digital and offline channels such as websites, social media, intranet, and print
Align content creation with editorial strategy, brand tone, and campaign goals for cohesive messaging
Curate content for multi-channel platforms, ensuring relevance and brand compliance
Monitor content performance metrics and adjust strategies based on insights for continuous improvement
Collaborate with design teams and agency partners to produce visually compelling and consistent content
Manage content calendars, internal requests, and coordinate brand approval workflows to ensure timely delivery

Qualification

Digital marketingContent creationSEO/SEMGoogle AnalyticsProject managementSalesforceSprinklrOrganizational skillsWritten communicationVerbal communication

Required

Bachelor's degree in communications, marketing, business or other related field or equivalent qualification with demonstrated competency
Strong project management skills
Strong organizational skills
Strong written and verbal communication skills
Minimum two years of experience
Willingness to travel is required. (20%)
Applicants must be authorized to work in the US without employment VISA or other sponsorship

Preferred

Experience with Google analytics, Salesforce and Sprinklr is preferred

Company

Schaeffler

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Schaeffler is a supplier of automotive and industrial sectors for inventions and developments in the fields of motion and mobility.

Funding

Current Stage
Late Stage

Leadership Team

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Shelley Maxwell
Human Resources Director - Industrial Americas & CEO Functions
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Jonas B.
CFO Legal Entities Schaeffler Group USA
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Company data provided by crunchbase