Graco · 5 hours ago
Senior Manager, Communications
Minneapolis, MN
Full-time
Onsite
Senior Level, Lead/Staff
$111K/yr - $194K/yr
8+ years expGraco manufactures and markets premium equipment for fluid and powder materials, and they are seeking a Senior Manager of Communications to enhance their brand awareness and reputation. This role involves leading internal and external communications, developing integrated communication plans, and managing a communications team to align messaging with enterprise goals.
ConstructionMachinery ManufacturingManufacturing
No H1B
Responsibilities
Manage the internal and external communications teams to develop and implement integrated communications plans that align with enterprise goals, go-to-market plans, organizational transformation, and brand reputation
Lead enterprise change communications and support M&A communications throughout announcements and integration
Strengthen Graco’s corporate brand and reputation platforms, including innovation, performance, social responsibility, workplace, and leadership visibility. Provide counsel and create messaging, talking points, Q&As, organizational updates, and executive communications for key enterprise initiatives
Build and manage media relationships across business, trade, and mainstream outlets
Develop and communicate a compelling corporate narrative and visual storytelling aligned with Graco’s key business verticals and customers
Oversee the content strategy, governance, and messaging for the corporate website, intranet, corporate blog, newsroom, and corporate social media channels
Support high quality multimedia content, including executive videos and storytelling
Support Annual Report production and ESG Report production
Lead the global internal communications team and channels, ensuring consistent, clear, and engaging communication across the organization
Improve communications and engagement for manufacturing and production employees using channels such as signage, frontline leader toolkits, and mobile optimized formats
Maintain the corporate editorial calendar to reflect enterprise priorities and major initiatives to ensure employees have the information needed to excel in their roles
Implement new internal communication systems, tools, and processes to improve employee experience and engage a global workforce
Develop strategic public relations plans with marketing teams to drive business growth as part of the annual business planning process
Support go-to-market product campaigns and promotions as part of an integrated marketing strategy with public relations planning, execution and measurement
Lead team in building earned and paid media relationships across business, trade, and mainstream outlets
Advise marketing teams in development of compelling thought leadership platforms aligned with key business verticals and customer needs
Lead, mentor, and develop a high performing communications team, fostering strategic growth and accountability
Build strong cross functional partnerships to ensure cohesive, aligned communication across the enterprise
Balance strategic planning with timely execution across internal and external communication needs
Establish, measure and present quarterly KPIs for communications effectiveness, including awareness, engagement, sentiment, trust, and reputation
Apply best practices, emerging trends, and modern tools, including AI, to enhance communication impact
Qualification
Required
Bachelor's degree in Journalism, Communications, Public Relations, or a related field
8–10+ years of progressive communications experience, including at least 4 years leading teams in a global, matrixed organization
Proven ability to develop and execute enterprise wide communications strategies supporting major business initiatives
Strong business acumen and ability to align communications with strategy
Demonstrated experience in reputation management, and executive visibility
Exceptional writing, editing, and presentation skills with the ability to translate complex topics into clear messaging
Experience leading communications for organizational change
Ability to manage multiple priorities in a fast paced environment
Strong interpersonal and leadership skills with the ability to counsel and influence senior leaders
Demonstrated capability in developing teams and driving high performance
Sound judgment, discretion, and ability to manage sensitive communications
Willingness to travel up to 15%
Applicants must be legally authorized to work in the United States. This role is not eligible for immigration sponsorship now or in the future (e.g., H-1B, TN, F-1 OPT)
Preferred
Experience in publicly traded organizations
Experience in manufacturing, B2B industrial industries, or global enterprise operations
Benefits
Medical
Dental
Stock purchase plan
401(k)
Tuition reimbursement
And more
Company
Graco
Graco is a provider of premium pumps and spray equipment for fluid handling in the construction.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Mark Sheahan
Chief Executive Officer
Kathryn Schoenrock
Executive Vice President and Chief Technology Officer
Recent News
2025-12-06
2025-12-05
Company data provided by crunchbase