KPMG Canada · 8 hours ago
Sales Enablement Manager, National AI & Emerging Technology
London, CA
Full-time
Hybrid
Mid, Senior Level
$74K/yr - $111K/yr
5+ years expKPMG is a global network of professional services firms providing audit, tax, and advisory services. They are seeking a Sales Enablement Manager to operationalize their national AI Go-To-Market program, develop sales materials, and manage pipeline reporting to drive revenue growth.
Financial Services
Responsibilities
Develop sales materials Produce pitch decks, one pagers, and talk tracks tailored to priority industries and buyer personas. Support strategic account plays with customized content for client conversations
Maintain centralized credentials (case studies, references, “tombstones”) and coordinate updates with sectors, alliances, and delivery teams to keep proofs current and compelling
Create and maintain templated proposal content for AI offering narratives, differentiators, and value cases; assemble sector relevant use cases and win themes; ensure brand, risk, and pricing alignment
Partner with marketing to package firm and alliance thought leadership into sales ready assets
Establish version control and quality standards for AI GTM content (offer briefs, playbooks, slides, demos), ensuring reuse and consistency nationwide
Manage end-to-end initiatives to support the national AI GTM strategy, ensuring timely delivery of materials and projects
Work with AI GTM Chair to schedule meetings, prepare reports and manage action items
Collect win/loss insights and engagement feedback to refine offerings, messaging, and enablement needs; feed insights back to marketing, alliances, and solution owners
Partner with account teams to identify and progress AI opportunities and “door openers” (workshops, pilots, assessments) that accelerate demand
Own the national AI pipeline view—structure dashboards, track sourced/influenced pipeline, monitor stage health and conversion, and publish regular reports with call to action insights
Drive CRM hygiene on AI tags/attributes to ensure accurate reporting and attribution; coordinate with finance/operations on definitions and controls
Qualification
Required
5–8+ years in GTM, sales enablement, pursuits/proposals, or product marketing within professional services or B2B technology, with a proven ability to support lead‑generation programs and nurture opportunities through to revenue
Bachelor's degree in business, marketing, or related field (MBA or equivalent experience an asset)
Demonstrated ability to build winning proposal/pitch content and credential libraries, strong editorial sense and story lining
Familiarity with AI/analytics concepts and how buyers adopt AI (use case framing, value hypotheses, risk/ethics themes)
Revenue operations acumen pipeline metrics, stage conversion, forecasting rhythms; comfort with dashboards/BI and CRM hygiene. Stakeholder orchestration across national, sector, and alliance teams; comfortable operating in a matrix with executive visibility
Excellent communication (written, visual, and verbal) and the ability to translate complex AI topics into client friendly value
Portfolio of proposal/sales assets and examples of pipeline reporting or GTM dashboards preferred
Preferred
Experience tailoring AI offers by sector or function; exposure to alliance ecosystems and co-marketing/co-selling motions considered an asset
Hands on experience with proposal tooling and content libraries; familiarity with brand/creative workflows. Working knowledge of BI tools (e.g., Power BI) and CRM (e.g., Salesforce) reporting for pipeline/attribution
Benefits
May be eligible for bonus awards
Comprehensive and competitive Total Rewards program
Company
KPMG Canada
KPMG LLP is the Canadian member firm of KPMG International.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Samir Kabbani
Partner
Company data provided by crunchbase