Infinite Electronics, Inc. · 2 hours ago
Senior Manager, Channel Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff
8+ years expInfinite Electronics, Inc. is seeking a Senior Manager, Channel Marketing responsible for creating and executing the partner marketing strategy across their global distribution network. This role involves driving alignment between distributors, sales, and marketing to enhance the company's presence and accelerate growth in the channel.
Electronics
Responsibilities
Develop and Execute Channel Marketing Strategy: Create and lead the strategy for distributor and partner marketing initiatives, ensuring alignment with Infinite’s business and brand priorities
Partner Collaboration: Proactively engage with distributors to design and implement programs that drive awareness, engagement, and sales growth, including targeted campaigns, joint content, and customer initiatives
Cross-Functional Liaison: Serve as the primary connection between Infinite’s Marketing, Sales, and Channel teams, as well as distributor marketing leaders, ensuring consistent communication, shared goals, and effective program delivery
Content & Enablement: Educate internal stakeholders on the content, tools, and information needed to accelerate growth within the distribution channel at 2× market pace. Identify and close gaps in marketing enablement and customer experience
Performance Management: Own and manage the Market Development Fund (MDF), budget setting metrics, monitoring utilization, and ensuring ROI on all funded activities
Relationship Building: Develop deep, strategic relationships with marketing and sales leaders at key distribution partners to position Infinite as the partner of choice for joint marketing initiatives
Continuous Improvement: Identify new tools, platforms, and opportunities to enhance partner engagement, streamline execution, and improve overall customer experience within the distribution network
Leadership Contribution: Serve as a key member of the Infinite Marketing Leadership Team, providing strategic insights and channel expertise to guide the broader business
Qualification
Required
Bachelor's degree in marketing, business, or related field
8+ years of progressive marketing experience, including significant channel marketing responsibility
Experience in distribution-based B2B environments, ideally in electronics, manufacturing, or technology
Strong understanding of eCommerce, digital marketing, and partner enablement strategies
Demonstrated ability to develop and manage large-scale partner marketing programs and budgets
Excellent communication, relationship-building, and stakeholder management skills
Analytical mindset with a focus on measurable results and continuous optimization
Preferred
MBA preferred
Company
Infinite Electronics, Inc.
At Infinite Electronics, we work to move the world forward by delivering reliable, engineered connectivity solutions worldwide through our portfolio of companies.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2021-03-02Acquired
Leadership Team
Alexander Arrieta
Chief People Officer
Recent News
2025-09-02
Company data provided by crunchbase