Candescent · 16 hours ago
Social & Digital Marketing Consultant
Atlanta, GA
Full-time
Hybrid
Mid, Senior Level
4+ years expCandescent is the leading cloud-based digital banking solutions provider for financial institutions. The Digital Marketing Manager will lead the planning, execution, and optimization of integrated digital marketing programs, focusing on social media and brand amplification to elevate the company’s digital presence.
BankingFinancial ServicesSaaS
Responsibilities
Partner with the Director of Content to co-own and evolve the company’s social media strategy across LinkedIn and YouTube
Develop and manage social content calendars aligned to editorial themes, campaigns, announcements, and cultural moments
Create platform-appropriate copy, visuals, and short-form assets that drive engagement, visibility, and thought leadership
Partner with subject matter experts, executives, and Director of Content to translate ideas into compelling social narratives
Serve as the internal expert on social trends, tools, formats, and performance optimization
Support the development of digital and social creative assets, including:
Social graphics and visual templates
Campaign and event assets
Internal communications visuals
Collaborate with the communications and brand team on larger brand initiatives while executing lightweight, day-to-day creative needs independently
Ensure all visual assets adhere to brand guidelines and elevate the overall digital aesthetic
Partner with Internal Comms, HR, and Leadership to support internal announcements, campaigns, and storytelling
Support employee advocacy initiatives to amplify company news, culture, and thought leadership externally
Ensure consistent tone and clarity across internal and external digital communications
Collaborate with communications and brand team to activate content across social and digital channels
Support multi-channel campaigns including social, email, website updates, and event promotion
Assist with content distribution strategies to maximize reach, engagement, and impact
Define KPIs for social and digital programs tied to brand and campaign goals
Track and analyze performance across social and digital platforms
Provide regular reporting and insight-driven recommendations to stakeholders
Test and iterate on formats, messaging, and channels to continuously improve results
Qualification
Required
Bachelor's degree in Marketing, Communications or Business
4–6+ years of experience in digital marketing or social media–led marketing roles
Proven expertise building and scaling social media programs for brands
Strong copywriting skills across short- and long-form digital content
Experience creating or supporting visual assets using tools like Canva, Adobe Creative Suite, or similar
Familiarity with internal communications, employee engagement, or employer branding
Working knowledge of digital marketing analytics and performance measurement
Ability to balance creativity with data-driven decision-making
Company
Candescent
Candescent is a digital banking platform that offers online banking, account openings, and digital transaction services.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Donald Chesnut
Chief Design Officer
Gareth Gaston
Chief Product Officer
Recent News
Company data provided by crunchbase