Cloud for Good · 15 hours ago
Campaign Marketing Manager in the USA or Canada
United States
Full-time
Remote
Mid LevelCloud for Good is seeking a results-driven Campaign Marketing Manager to lead the strategy, execution, and performance of integrated marketing campaigns that generate pipeline and support revenue growth. This role will translate business priorities into targeted campaigns aimed at nonprofit and higher education decision-makers.
CRMEnterprise SoftwareHigher EducationNon ProfitSaaS
No H1B
Responsibilities
Lead the development of integrated marketing campaigns aligned to Cloud for Good’s priority services, industries, and revenue goals
Partner with sales and leadership to translate business priorities into target audiences, campaign themes, and messaging frameworks
Define campaign goals, KPIs, and success metrics tied to lead generation and pipeline contribution
Own end-to-end execution of campaigns across channels, including:
Email marketing
Social media (especially LinkedIn)
Web and landing pages
Webinars and virtual events
Gated content and thought leadership assets
Develop campaign briefs that guide creative, content, and digital execution
Coordinate timelines, stakeholders, and deliverables to ensure campaigns launch on schedule
Work closely with sales to align campaigns with target accounts, industries, and key service offerings
Develop campaign-related sales enablement assets (one-pagers, slides, follow-up emails) that reinforce messaging and support deal progression
Ensure a consistent experience from first marketing touch through sales engagement
Track and report on campaign performance, including:
Lead generation
Engagement metrics
Conversion performance
Pipeline influence (in partnership with sales operations)
Use performance insights to optimize messaging, channels, and offers across future campaigns
Maintain organized documentation and playbooks for repeatable campaign processes
Qualification
Required
Experience managing integrated B2B marketing campaigns from planning through execution
Strong understanding of how marketing supports sales pipeline and revenue goals
Ability to translate complex topics (e.g., Salesforce, AI, nonprofit or higher ed technology) into clear, compelling messaging
Proven ability to manage, organize, and prioritize multiple projects and campaign timelines simultaneously
Data-driven mindset with experience tracking performance and optimizing marketing initiatives
Strong written and verbal communication skills across digital and presentation formats
Proficiency in marketing and content tools (email platforms, CMS, social platforms, presentation tools)
Ability to collaborate effectively with both internal and external stakeholders in a fast-paced, entrepreneurial environment
Citizens or Permanent Residents of USA or Canada. Cannot provide Visa sponsorship
Preferred
Experience marketing to nonprofit or higher education organizations
Familiarity with the Salesforce ecosystem or technology consulting
Experience supporting webinars, virtual events, or thought leadership campaigns
Company
Cloud for Good
Cloud for Good works with nonprofit organizations, higher education institutions to create transformational value with Salesforce.
Founded in 2010
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
SalesforceTailwind Capital
2025-09-25Corporate Round
2025-03-26Private Equity
Leadership Team
Tal Frankfurt
Founder and Chief Executive Officer
Manpreet Singh
Managing Director
Recent News
globallegalchronicle.com
2025-04-10
Company data provided by crunchbase