NiCE · 9 hours ago
Senior Field Marketing Manager
Hoboken, NJ
Full-time
Onsite
Senior Level, Lead/Staff
10+ years expNiCE is a leading software company known for its innovative solutions in AI, cloud, and digital. They are seeking a Senior Field Marketing Manager to drive regional demand generation and pipeline growth through integrated marketing programs, requiring collaboration with sales and execution of corporate marketing strategies.
Enterprise SoftwareInformation TechnologyRobotic Process Automation (RPA)SecuritySoftware
Responsibilities
Own and execute regional field marketing strategy aligned with corporate objectives and sales priorities
Design and deliver integrated field programs including events, roadshows, executive engagements, webinars, and ABM initiatives
Partner closely with sales leadership to support territory plans, pipeline creation and acceleration, and account expansion
Manage end-to-end program execution: planning, budgeting, logistics, promotion, execution, and post-event measurement
Drive demand generation and pipeline contribution through targeted campaigns and personalized experiences
Collaborate with digital, content, product marketing, and partner marketing teams to ensure consistent messaging and execution
Analyze program performance and pipeline impact; provide regular reporting and insights to marketing and sales leadership
Manage regional marketing budgets and ensure strong ROI across all initiatives
Work with external vendors, agencies, and partners to scale execution and impact
Continuously optimize programs based on performance data, market feedback, and evolving business priorities
Qualification
Required
10+ years of experience in field marketing within a high-tech, B2B, SaaS, or enterprise software environment
Proven experience driving pipeline and revenue through field and account-based marketing programs
Strong alignment and partnership experience with enterprise sales teams and sales leadership
Demonstrated success managing complex, multi-channel field programs across regions or territories
Experience with marketing automation and CRM platforms (e.g., Marketo, HubSpot, Salesforce)
Strong analytical mindset with the ability to measure, report, and optimize marketing impact
Excellent communication, stakeholder management, and presentation skills
Ability to thrive in a fast-paced, high-growth environment
Preferred
Experience supporting enterprise and / or strategic accounts
Familiarity with ABM platforms and intent data tools
Prior experience working with channel, GSI's or alliance partners
Global or multi-region field marketing experience
Company
NiCE
NiCE is transforming the world with AI that puts people first.
5001-10000 employees
H1B Sponsorship
NiCE has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (14)
2023 (8)
2022 (8)
2021 (11)
2020 (10)
Funding
Current Stage
Public CompanyTotal Funding
unknown1996-02-02IPO
Leadership Team
D
David Gustafson
VP, GM of Platform
Matt Reading
VP, Customer Succes
Recent News
Crunchbase News
2025-10-08
2025-09-16
2025-09-12
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