Lactalis American Group · 7 hours ago
Innovation Marketing Intern
Lactalis American Group is a family-owned company and the world leader in dairy, committed to providing meaningful opportunities for growth. The Innovation Marketing Intern will be responsible for executing the Président marketing plan, developing new packaging, launching new products, and analyzing market data to drive brand awareness.
DairyFood and Beverage
Responsibilities
Develop new packaging and coordinate the end-to-end execution of new product launches
Analyze complex market datasets and competitive trends using Excel to identify actionable business insights
Assist the implementation and execution of Président marketing plan and consumer promotions
Create professional, high impact sales & marketing materials and presentations that balance visual appeal with clear data visualization
Coordinate and implement digital marketing and shopper marketing programs to drive brand awareness and trial
Report on sales performance and marketing ROI and campaign effectiveness by synthesizing analytical findings into actionable insights
Market research and data mining projects to uncover insights and opportunities within the category
Qualification
Required
Bachelor's degree is required
Some practical experience through prior internships or professional experiences
Strong analytical skills: Need to be proficient in analyzing complex data sets using Excel, and utilizing a data-driven mindset combined with a creative approach to problem-solving
Concern for accuracy – must be very detail-oriented
Passionate about brand marketing and eager to learn and grow
Open-minded, capacity to understand/analyze/react
Strong communication & organizational skills, teamwork ability: must be able to multi-task and coordinate activities between several departments
Proactivity: proactive in tasks and meeting deadlines
Significant knowledge of current software systems including Outlook, Word, Excel
Interest in foreign cultures, capacity to adapt to US/French business cultures
Interest in food as part of a lifestyle; cheese amateur. Regular tastings
Preferred
Master's degree is preferred
Majors in Business, Marketing or Data Analytics are preferred
Experience with IRI is a +
Experience with Adobe Creative Suite, Canva is a +
Benefits
Comprehensive Total Rewards Program
Variety of affordable benefits and coverage options
Insurance costs significantly
Contribute generously to retirement plans
Paid Time Off from day one
Training and development opportunities
Education Reimbursement
Company
Lactalis American Group
Lactalis American Group, Inc., together with its subsidiaries, produces and supplies cheese in North America.
Funding
Current Stage
Late StageLeadership Team
Recent News
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