BMO · 5 hours ago
Sr. Marketing Manager, Digital - US Wealth Marketing
Chicago, IL
Full-time
Onsite
Senior Level, Lead/Staff
$102K/yr - $190K/yr
8+ years expBMO US is one of Forbes’ Most Trusted Companies, seeking to shape the future of Wealth Marketing in the U.S. The Senior Marketing Manager will drive digital transformation, focusing on customer acquisition, engagement, and retention through various digital marketing strategies.
BankingCrowdfundingFinanceFinancial Services
Responsibilities
Lead Digital Strategy: Own end-to-end digital marketing strategy and execution across paid and owned channels, ensuring alignment with U.S. Wealth business goals
Website Leadership: Oversee website strategy and major migration projects, design and implement regular updates, optimize UX, and drive lead generation from the site
CRM & Personalization: Use Salesforce and Salesforce Marketing Cloud to deliver segmentation, personalization, and lifecycle marketing at scale for wealth audiences
Data & Insights: Build advanced dashboards (Power BI or similar) to track performance and optimize campaigns in real time
Performance Marketing: Drive SEM and programmatic strategies to maximize ROI and conversion
Content & Editorial Planning: Develop and manage editorial calendars that keep our wealth-focused digital presence fresh, relevant, and impactful
Sales Enablement - Partner with sales and product teams to develop lead generation strategies and sales enablement tools
Collaboration: Work closely with thought leaders, creative, and analytics teams to align strategies and accelerate growth
Qualification
Required
8+ years in digital marketing with expertise in content strategy, CRM, and website management
Proven success in large-scale website migrations and digital transformation
Advanced proficiency in Salesforce and Salesforce Marketing Cloud
Strong analytical skills and experience building dashboards and reporting tools
Ability to develop and execute editorial calendars and structured marketing plans
Excellent communication and stakeholder management skills
Passion for innovation and delivering exceptional digital experiences
Benefits
Health insurance
Tuition reimbursement
Accident and life insurance
Retirement savings plans
Company
BMO
We’re a bank, but there’s more to it than that. When you join BMO, it opens a world of opportunities.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$7.54B2025-10-23Post Ipo Debt· $142.91M
2025-02-26Post Ipo Debt· $871.76M
2024-07-09Post Ipo Debt· $750M
Leadership Team
David Casper
U.S. Chief Executive Officer
Azam Dawood
Head Of Sourcing
Recent News
2026-02-03
2026-02-03
2026-02-03
Company data provided by crunchbase