New Mexico Wilderness Alliance · 2 hours ago
Communications Manager
Albuquerque, NM
Full-time
Hybrid
Mid, Senior Level
$65K/yr - $75K/yr
5+ years expNew Mexico Wilderness Alliance is a grassroots advocacy organization dedicated to conserving public lands, water, and wildlife in New Mexico. The Communications Manager will lead the organization's communications strategy, manage media relations, and oversee digital communications to engage supporters and advance conservation goals.
Association
Responsibilities
Develop and implement comprehensive communications strategies aligned with organizational conservation goals
Lead strategic planning for digital engagement, campaign messaging, and public outreach initiatives
Oversee brand management and ensure consistent messaging across all platforms and materials
Collaborate with leadership on organizational messaging and public positioning
Develop communication campaigns and publications that aid fundraising initiatives and donor stewardship
Conduct ongoing analysis of communications effectiveness and provide strategic recommendations
Leads production of semi-annual print newsletter
Assists in the development of the annual communications budget, manages communications budget and resource allocation
Manage communications deliverables for multiple major grants
Lead campaign communications including press releases, op-eds, letters to the editor, and media statements
Coordinate rapid response communications on policy developments and legislative action
Develop and execute public education campaigns and advocacy action alerts on conservation issues
Collaborate with partner organizations on joint communications initiatives
Support campaigns with communication toolkits and coordinate messaging
Design visual materials as needed, including print ads, flyers, brochures, stickers
Maintain and expand media contact database and relationships
Draft and distribute press releases, media advisories, and press statements
Monitor media coverage and manage crisis communications as needed
Create and manage social media content across all platforms, including social media advertising
Develop and execute monthly Dispatch e-newsletter and specialized email campaigns (action alerts, volunteer newsletter, etc.)
Oversee content of multiple organizational and campaign websites and ensure messaging alignment
Coordinate with advancement team on related communications
Supervise Communications Specialist's daily social media execution and video content creation
Analyze digital engagement metrics and optimize accordingly
Supervise and mentor Communications Specialist
Provide strategic direction for video content and multimedia projects
Coordinate communications support across all organizational programs
Collaborate with campaign staff, advancement team, and program directors
Provide communications training and support to staff as needed
Manage communications workflows and project timelines
Integrate membership and supporter recruitment and engagement in communications
Qualification
Required
Bachelor's degree and 5 years of media and public relations experience
Experience working with social media, advocacy and coordinating media relations
Clear and concise verbal and written communication skills
Excellent writing and editing skills
Ability to manage multiple projects
Detail oriented and strong organizational skills
Has up-to-date knowledge on AI use and best practices for social media platforms, particularly Facebook, Twitter, Instagram, and YouTube
Has skills in creating visually appealing and well-written blogs, social media graphics, and marketing
Understands the use of social media and communications work for advocacy purposes
Preferred
Degree in Communications, Journalism or English
Knowledge of New Mexico public lands, nonprofit, and advocacy a plus
Bilingual- Spanish a plus
Skill with Adobe Creative Suite software a plus
Skills in website maintenance and updating, particularly on the WordPress platform, a plus
Skills in creating, editing and posting short videos a plus
Benefits
Health insurance (base plan is 100% employer paid)
Dental
Vision
Long term disability and life insurance policies (100% employer paid)
A 403b retirement plan with an employer match of up to 5%
Competitive time off benefits
Generous holiday and paid time off
Company
New Mexico Wilderness Alliance
New Mexico Wilderness Alliance is a nonprofit grassroots organization dedicated to the protection, restoration, and continued enjoyment
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase