Blitzy · 2 hours ago
Technical Product Marketing Manager
Blitzy is a Cambridge, MA based AI software development platform on a mission to revolutionize the software development life cycle. The Technical Product Marketing Manager will own the strategy and execution of outward-facing product messaging, creating content to drive brand awareness and lead generation while collaborating with various teams to demonstrate the transformational value of Blitzy.
Artificial Intelligence (AI)Software
Responsibilities
Own the strategy and execution of Blitzy’s outward-facing product messaging
Create high-value content assets to drive brand awareness, lead generation and pipeline growth
Partner with demand generation, sales, engineering, and product to build impactful narratives, sales collateral, and customer success stories
Define our content strategy and own the creation of whitepapers, webinars, customer case studies, blogs and other collateral
Work with Chief of Staff and Demand Generation to define and build the Marketing Technology Stack
Create content to drive measurable increases in awareness & pipeline growth
Work with sales to create targeted campaigns
Act as a trusted strategic partner to the Chief of Staff and the CEO on growth strategy and positioning
Build systems and processes that scale with our rapid growth
Collaborate with Developer Relations to create product-specific content and synthesize field-level findings into generalizable content
Write for two distinct audiences: the 'hands-on' engineer and the 'value-focused' CTO/CIO
Translate complex technical concepts into compelling business value propositions
Build a library of content assets: white papers, webinars, industry roadmaps, customer success stories and solution briefs
Write and optimize ad copy, landing pages, and nurture sequences
Position Blitzy as the thought leader in AI-driven software development
Act as a research-driven generalist who can quickly turn vertical-specific insights into solution narratives
Identify common points of friction for engineering teams and tailor Blitzy’s messaging as to how we address them
Understand our unique value proposition and how we differentiate from competitors
Qualification
Required
6-10 years of B2B content and growth marketing experience, preferably in enterprise SaaS or AI
Deep understanding of the enterprise SDLC and product development lifecycle (PDLC). This could manifest itself in many ways such as an engineering background or proven experience leading product marketing for a deeply technical product
Strong technical writing skills for both executive and developer audiences
A master of positioning and copy—this is a 'hands-on-keyboard' role, not a dashboard analyst
Track record of driving measurable pipeline and revenue impact through content
Comfortable working directly with founders in a high-growth startup environment
Senior-level Individual Contributor who requires zero training and can immediately 'own' the function
Preferred
Software engineering experience
Experience or personal use of AI coding assistants like Cursor, Replit, GitHub Co-Pilot, etc…
Demonstrated ability to engage with executive leadership and external partners
Have a portfolio of published marketing/launch assets, specifically for enterprise AI or SDLC related projects
Background building content and marketing functions from scratch at early-stage companies
Familiarity with HubSpot, paid media platforms, and analytics dashboards (Looker, Amplitude, etc.)
Knowledge of vertical markets like Financial Services, Healthcare, or Manufacturing
Understanding of AI/ML platforms and the enterprise software buying process
Company
Blitzy
Blitzy is a Generative AI software platform that aims to automate custom software development.
Funding
Current Stage
Growth StageTotal Funding
$4.4M2024-09-03Seed· $4.4M
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