O'Reilly Auto Parts · 7 hours ago
Ecommerce Strategy Coordinator
Springfield, MO
Full-time
Onsite
Entry, Mid Level
3+ years expO'Reilly Auto Parts is a leading automotive retail company seeking an Ecommerce Strategy Coordinator to enhance the online customer experience. The role involves collaborating with various departments to improve product content, analyze data for insights, and drive digital strategy across multiple selling channels.
AutomotiveManufacturingRetailWholesale
Responsibilities
Collaborate with multiple internal teams and external suppliers in order to curate and enhance product content for display online, including product sort, product titles, images/videos, product descriptions, and product/fitment attributes
Provide actionable insights as the data-driven subject matter expert on traffic, content, customer behavior, and online merchandising within a specific set of categories
Utilize internal tools and other assets to monitor and evaluate the competitive landscape to advance knowledge on digital marketing and merchandising trends for products and categories
Produce digital insights and assessments for the overall line review process with analysis of online sales information such as sales trends, gross profit trends, sku levels, and content reviews
Coordinate and communicate a plan to improve the go-to-market digital strategy and online product curation to impact all selling channels including retail/professional websites and stores
Set and evaluate monthly and annual goals for online category team members based on past performance in areas of online sales, organic search rank, click through rate to detail pages,etc. Report regularly on findings and make recommendations to improve performance
Use internal and external tools (NPD, APT, Google Analytics, DOMO, ForeSee, etc.) to analyze site metrics, customer research, and related data to identify opportunities to improve merchandising and the customer experience across the digital platforms and various product categories
Drive improvements to the digital platforms through feature, enhancement and content development and execution, increasing search volume, clicks, conversion rate, and revenue. Contribute to the website sprint/release process with projects based on ROI and business value such as solution design, development planning, user acceptance testing, etc
Collaborate across departments to drive partnerships on a variety of projects to ensure an omnichannel customer experience across all touch points focusing on onsite and organic search as well as product content like organic rank, new product loads, product sort, planogram changes, etc
Consistently facilitate, generate, and communicate reports to stakeholders on key metrics and provide insights and recommendations for growth and best practices
Work directly with suppliers and internal teams to achieve online goals while maintaining a high-degree of confidentiality
Collaborate to actively manage inventory issues and catalog flags for visibility online
All other duties as assigned
Qualification
Required
High school diploma or equivalent (GED)
Advanced knowledge of and experience utilizing Microsoft Word, Excel and PowerPoint
Excellent attention to detail
Analytical and process-oriented, comfortable working with large data sets and making data-driven decisions
Excellent written and verbal communication skills
Comfortable in a cross-functional work environment with an ability to motivate and influence work
Ability to navigate through ambiguous and subjective situations
Preferred
Bachelor degree with work experience of 3-4 years in digital business, merchandising, development, etc. or equivalent
Experience with web and sales analytics strongly preferred (NPD, APT, Google Analytics, Microstrategy, ForeSee, etc.)
Automotive and automotive retailing knowledge
O'Reilly store experience
Benefits
Competitive Wages & Paid Time Off
Stock Purchase Plan & 401k with Employer Contributions Starting Day One
Medical, Dental, & Vision Insurance with Optional Flexible Spending Account (FSA)
Team Member Health/Wellbeing Programs
Tuition Educational Assistance Programs
Opportunities for Career Growth
Company
O'Reilly Auto Parts
O’Reilly Auto parts is a specialty retailer of automotive aftermarket parts, tools, supplies, equipment and accessories.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$500M2024-08-19Post Ipo Debt· $500M
1993-04-23IPO
Leadership Team
Brent Kirby
President
Greg Johnson
Retired
Recent News
bloomberglaw.com
2026-01-24
2026-01-20
2025-12-29
Company data provided by crunchbase